53 Social Media Statistics to Inform Your 2024 Social Strategy

50 Must-Know Social Media Stats And Demographics For 2024

Approximately 282 million new users joined social media in the past year (DataReportal, April 2024). 54% of consumers say seeing user-generated content on a ...

The Fastest Growing Social Media Platforms of 2024 [New Data]

In 2023, social media marketers rated Instagram as having the highest growth potential, followed by TikTok and Facebook.

Social Media and News Fact Sheet, 2024 | Pew Research Center

Overall, just over half of US adults (54%) say they at least sometimes get news from social media, up slightly compared with the last few years.

Social Media Marketing Statistics 2024 - Synup

4.9 billion people use social media · >75% of people aged 13+ use social media globally · The social media app market is valued at more than $50 ...

Social media most used by marketers 2024 - Statista

Instagram and LinkedIn followed, respectively mentioned by 79 and 65 percent of the respondents. The global social media marketing segment.

20+ Critical Social Media Marketing Statistics for Your Business (2024)

Social media's global impact is enormous, as we stated, with over 4.76 billion users worldwide as of January 2023, accounting for 59.4% of the ...

The Most Important Social Selling Statistics for 2024 - OptinMonster

87% of buyers believe social media helps them make shopping decisions. 66% of customers purchase after seeing others' social media posts.

Social Media Usage & Growth Statistics - Backlinko

In 2024, there are 5.17 billion people actively using social media in the world, and this is an increase of 4.44% year-on-year from 4.95 billion in 2023.

Social Media Fact Sheet - Pew Research Center

YouTube and Facebook are the most-widely used online platforms. Half of U.S. adults say they use Instagram, and smaller shares use sites or apps ...

61 Compelling Social Media Marketing Statistics to Know in 2025

1. There are now 4.9 billion people around the world using social media. · 2. · 3. · 4. · 5. · 6. · 7. Facebook remains the most widely used social ...

60+ Critical Social Media Marketing Statistics for Your Business (2024)

That's why you must keep up with the latest trends so you can identify gaps in your marketing strategy and take your business to the next level.

B2B Social Media Marketing Trends (Updated June 2024) - Contensify

The number of social media users worldwide grew by only 3% YoYfrom January 2022 to January 2023 (+137 million users.) Instagram's engagement rates are four ...

The State of Social Media Marketing: Insights from 2023 to Leverage ...

Social media ad spending is projected to reach an astonishing $134 billion in 2024. This growth reflects the increasing reliance on social media advertising as ...

I found 76 social selling statistics you need to know in 2024.

49. Of sales professionals, 55% harness social media to research prospects and/or their businesses, with LinkedIn being the most effective ...

80+ Eye-Opening Social Media Statistics for Every Channel - Quixy

2. The social media video advertising is expected to reach $79.28 billion in 2024. 3. Social media managers and social media marketers spend around $65.31 ...

Social Media Users 2024 (Global Data & Statistics)

Social media advertising revenue is expected to surpass $258 billion in 2022, with Facebook and Instagram accounting for the largest share.

Valuable Social Media Statistics You Need to See to Inform Your ...

4. 53% of Users Expect Brands to Be Transparent About Their Products + Services on Social Media ... An increasing number of consumers believe that transparency + ...

30 Content Marketing Statistics for 2024 and Beyond - HigherVisibility

Content marketing is the practice of promoting your business through blogs, videos, social media posts, and other types of content. It's ...

Social Media Marketing Statistics for B2B Marketers in 2024

Social media marketing statistics 2022 - 95% of B2B marketers use social content as a part of their content marketing strategy; ...

Social Media Statistics for Australia (Updated August 2024) - Genroe

Typically the published social media statistics focus on a United States or global centric view of the data. This post compiles Australian social media ...