60 B2B Marketing Tools for 2024

48 B2B Marketing Statistics and Trends 2024 - UserGuiding

1- The top marketing lead sources are referrals (65%) and email marketing (38%) (Source) · 2- One out of three B2B companies reserve 5% of their ...

Introducing The Future of B2B Content 2024: Navigating the AI Era

More than half of B2B marketers are making digital content, the adoption of AI and other technologies, and social media content a greater ...

B2B Content Marketing Trends 2025 [Research] | CMI

Most B2B marketing teams use gen AI tools. ... Sixty-three percent of B2B marketers say ... 2024 (last year, 45% thought their budget would increase) ...

Top 10 B2B Mobile Marketing Strategies for 2024 - Marrina Decisions

AR and VR are emerging as innovative tools for B2B marketing. They provide immersive experiences that can demonstrate product features, simulate ...

B2B Marketing Statistics By Marketplace, Tools And Use Of AI

In 2024, B2B marketers are increasingly utilizing digital channels, automation tools, and personalized content to effectively reach and engage ...

Guide to B2B marketing: Strategies, trends, and KPIs - eMarketer

In 2024, US B2B marketers will spend $8.71 billion on martech, according to August 2023 EMARKETER estimates, marking a 13.4% increase YoY. In ...

150+ B2B Lead Generation Statistics 2024 [New Data] - ViB Tech

B2B ABM Statistics (Account-Based Marketing) · 58% of B2B marketers experienced larger deal sizes with ABM. · 60% of B2B marketers are just ...

Top 5 B2B Content Marketing Trends [2024 Edition] - Filestage

Personalization has been big in B2C marketing for a hot minute, but it's gaining traction in the B2B space in 2024. What does that mean for your ...

B2B Marketing Statistics and Trends | DBS Interactive

Digital Shift in B2B Marketing: Traditional methods are being replaced by digital strategies as buyers increasingly rely on online research.

75 B2B Marketing Statistics for 2024

70% of B2B marketers rely on lead conversion as a content marketing performance metric. · Businesses with more personalized marketing grew 60% ...

4 B2B Marketing Trends to Watch in 2024 - ProperExpression

Forrester reports that 72% of B2B content marketers already use some form of generative AI, and 60% of skeptics will too by the end of 2024.

40+ B2B Marketing Statistics to Know When Building Strategy for 2024

According to our research, Google Ads is the top-used lead generation tool for B2B. HubSpot and Zapier were another two common answers in our ...

41 B2B Marketing Statistics: Key Insights for 2024 - Persuasion Nation

84% of B2B businesses already use advanced analytics tools to manage content. (Source: CMI). When it comes to managing content, B2B businesses have been quick ...

After 15 years of experience, here are my favorite marketing tools

Hubspot: You can't beat the best. Hands down the best marketing automation platform and overall "source of information" for any marketing team.

11 B2B Digital Marketing Trends To Follow for 2024 - WebFX

One of the biggest B2B advertising trends this year is authentic marketing. In 2024, people are tired of superfluous content that doesn't ...

4 B2B Marketing Trends for 2024 - Pace Communications

Recalibrate, Repurpose, Reconnect, Refine: 4 B2B Marketing Trends for 2024 · Trend No. 1: B2B Brands Are Honing Their Use of AI · Trend No. 2: B2B ...

The Ultimate List of Marketing Statistics for 2024 - HubSpot

Ad spending in the digital audio advertising market is projected to reach more than $10 billion in 2023 and $13 billion in 2028 (Statista, 2023). More than 60% ...

Top 10 B2B Marketing Trends for 2025 - Goodway Group

In 2025, as in 2024, video will prove to be a standout tool in B2B marketing, proving to be the most effective content type for B2B marketers.

22 B2B Marketing Tools for Smart Marketers and Brands - LinkedIn

1. Unbounce · Top-notch security · AI-powered · Mobile-friendly designs · Code-free builder grid · Free trial · Boundless integrations (including 60+ ...

2024 Planning & Trends that Will Shape B2B Marketing - YouTube

In this session, we dive deep into high-level go-to-market planning and specific trends shaping the future of B2B marketing.