How To Craft Impactful Employee Personas in 2025

The Crusade For Employee Experience: How Did We Get Here?

The CEO should think about EX as one of the most important design issues in the company. Done well, the EX program drives employment brand, ...

Employee personas: The key to understanding your workforce

Just swap “customers” for employees and think of your “products” as company culture, benefits, and the employee experience — and user personas ...

A Step-by-Step Guide to Constructing a Persona Workshop

4. Review Your Marketing Strategy ... Do your marketing channels make sense to your personas? For example, if you're spending effort sponsoring ...

The Power of Hybrid Working Using Employee Personas - Codex

You will likely need to tweak your employee personas as you continue to learn about your workforce. Hence, verify them with the employees they represent before ...

Employees Increasingly Seek Value and Purpose at Work - Gartner

A sense of personal value is key · Why this shift is happening · How employers should respond · How to make your EVP more human-centric.

Employee Experience Strategy: 3 Tips to Steal From Customer Service

When you're done, you should have at least three to five unique employee personas. For example, you may have a “maverick" persona who is very ...

Persona-based approaches for employee onboarding, engagement ...

Organizations can craft journeys that resonate with each persona by aggregating device performance feedback with employee engagement and ...

Planning an effective internal communications strategy - Firstup

Managing and tracking yearly planning · Establishing goals and KPIs · Developing employee personas · Testing content and tracking experiments ...

The new era of employee development: how to equip your team for ...

The new era of employee development: how to equip your team for success in 2025 ... effective employee development plans that meet modern learners ...

The Employee Experience: It's Trickier (and more important) Than ...

Avoid system projects without a focus. · Create employee personas. · Look at everything. · Work on onboarding. · Engage the people analytics team.

Is HR communication the secret to better employee engagement?

Sharing persona information: An intelligent communication platform can help build and analyze employee personas so that HR and internal ...

How to Develop Employee Personas (and when to use them!)

Employee personas can help organizations design remote and hybrid work policies, develop people for their career goals, and meet employee concerns with greater ...

Low employee engagement costs billions; how to improve in 2025

Leverage gamification, rewards, recognition or incentives to motivate and encourage employees to explore and engage with the new platform and ...

Create Employee Personas With This Easy Guide + Template

What is an employee persona? · Self-motivation and initiative · Professional experience and background · Location — For a remote workforce, this ...

National Disability Employment Awareness Month (NDEAM)

Ideas for Employers and Employees. The workplace is an important part of National Disability Employment Awareness Month (NDEAM). The ideas below are just a few ...

How to Create a Complete Marketing Strategy in 2025 [Data + ...

I think market research is important because it will help your business make data-driven decisions for your marketing strategy. It also makes it ...

How to Make The Best Benefits Decisions for 2025's Workforce

Make 2025 the year of impactful benefits decisions and set your workforce up for success! ... They will outline what is a candidate persona ...

9 Learning and Development Trends for 2024-2025 [Updated]

To deliver employee-centric learning experiences, businesses must take the time to understand each of their employee personas and their specific ...

Customer experience is everything: PwC

Speed. Convenience. Consistency. Friendliness. And human touch—that is, creating real connections by making technology feel more human and giving employees what ...

Create a Persona in 5 Steps [with Free Template] - StoryChief

Try to make your personas as visual as possible, for example in the form of a poster, factsheet, or presentation. Use our free template as a starting point.