She made 'very demure' go viral. Now she wants to trademark its use

She made 'very demure, very mindful' go viral. Now, TikTok creator Jools Lebron wants to trademark its use.

"There's also nothing stopping someone from putting “very demure, very mindful” on the front of a t-shirt — as that technically qualifies as ...

Someone else claimed legal rights to Jools Lebron's viral expression before she could. Now, another creator says she's trying to help.

'Very demure': Trademark battle brewing over viral TikTok phrase

The quote was quickly embraced by other influencers, celebrities and politicians but when Jools went to trademark the phrase, she learned ...

Viral 'very demure' phrase may be trademarked - The Boston Globe

She made 'very demure' go viral. Now she wants to trademark its use.

TikTok star Jools Lebron seeks trademark for viral phrase 'very ...

Social media's love for “very demure” content started in early August, when Lebron took to TikTok to describe the hair and makeup she was ...

A Very Demure, Very Mindful Trademark Problem: Prior-Filed ...

TikTok user Jools LeBron (@joolieannie) took the internet by storm when she posted a video encouraging people to be very demure and very ...

MOR - She made 'very demure' go viral. Now she wants to...

Show off your fang- tastic costumes in our costume contest and indulge in a candy feast! ‍♂ Don't miss out on the fun – it's going to be a boo-tiful day! 🕸 # ...

A Very Demure, Very Mindful Trademark Problem - The Fashion Law

TikTok user Jools LeBron (@joolieannie) took the internet by storm when she posted a video encouraging people to be very demure and very mindful in applying ...

This woman made 'very demure' go viral. Now she wants to ...

TikTok creator Jools Lebron wants to trademark her viral phrase 'very demure, very mindful' for entertainment services.

How 'very demure' TikTok creator may have 'handled' trademark ...

Jools Lebron, who popularized the phrases "very demure" and "very mindful" on TikTok is trying to fight off others who rushed to trademark ...

Author of "very demure, very mindful" catchphrase seeks federal ...

And TikTok content creator Jools Lebron is working to trademark uses of her now-viral words. ... she wants in terms of use" and start selling ...

Not very demure: TikTok creator faces a legal battle over her own ...

“And that's why I went and did it, instead.” Pop added that she planned to transfer the trademark to Lebron because “she should be the one to ...

'Very demure, very mindful' trademark issue is 'handled,' TikTok ...

... trademark, and I want to have protection for it around the country. ... Who owns the trademark of a catchphrase that goes viral on TikTok?

TikTok creator looking to trademark 'very demure very mindful'

"It's not just coming up with a phrase ... (or) using it on social media and making it go viral," said Alexandra J. Roberts, a professor of law ...

What to know about TikToker Jools Lebron's 'demure' meme trademark

Her 'very demure' meme went viral. Now others are after the trademark. TikToker Jools Lebron lamented that she hadn't filed a trademark ...

She made 'very demure' go viral. Now she wants to trademark its use

TikTok creator Jools Lebron is now working to trademark uses of her now-viral words. Lebron filed to trademark “very demure very mindful” for various ...

'Demure' trademark: The demure trend - NBC Chicago

In the days that followed, she made dozens of now-viral videos showing how she does everyday tasks in a "very demure" way, like ordering ...

Creator of viral 'very demure' trend in trademark fight for the phrase

The creator Jools Lebron says someone else trademarked her own phrase first.

Who Owns the Trademark VERY DEMURE, VERY MINDFUL? |

After all, it took over 2 weeks between the video going viral and Jefferson Bates filing the trademark application — that's an eternity in ...