2023's most unexpected brand partnerships

8 Fruitful Brand Collaborations to Inspire Your PR Campaigns

Speaking of unexpected brand collaborations, Airbnb and LEGO smashed it in 2017! Although the two businesses are in very different ...

The Boldest Brand Collabs Of 2023 - Go-To Skincare

... business/trends/influencers. The more unlikely a match the better ... partner, and your dog. The Hamburglar, Ronald and long-forgotten Grimace all made ...

6 OF THE MOST EXCITING FASHION COLLABORATIONS OF FALL ...

Where we've seen two mega brands like Versace and Fendi come together to birth 'Fendace,' Gucci, on the other hand, merged its stripes with ...

How can brands reach new and unexpected audiences ... - The Drum

Puma — the global athletic brand — and no stranger to brand collaborations, leaned in to children's entertainment in 2023. A recently ...

Epic List of Brand Partnerships Examples to Inspire You - intribe

One of the most epic brand partnership examples that we had to include in this list is Addidas and Allbirds. These two traditional competitors ...

16 of the Best Brand Collaborations of All Time - Advertising Week

Pepsi initially teamed up with Peeps in 2021 to create a limited-run offering of Peeps-flavored soda. The collaboration proved so popular that ...

Redefine Brand Collaborations with Creativity - The Pollack Group

Two is better than one! From unexpected duos to viral mashups, discover how creativity is redefining brand collaborations.

New Year's Resolutions for Successful Brand Partnerships in 2023

Many popular consumer products have resulted from celebrity co-branding. For example, the Air Jordan was created in 1984 from a collaboration ...

The Most Jaw-Dropping Brand Collaboration of 2023 - Medium

Almost a month ago, we witnessed what I consider to be the most jaw-dropping brand collaborations of 2023 ... The campaign was bold, unexpected, ...

Harnessing Collaborations to Drive Brand, Product and Revenue ...

From Crocs to Madewell and Kendra Scott, more brands are taking creative approaches to product collabs in order to meet marketing and sales ...

The Best Brand Collaborations and How to Do Them Well - ProQuo AI

We explore some of the most memorable collaborations, from a surprising culinary partnership to a tech-driven synergy. We aim to shed light on ...

Some of fashion's best collaborations for 2023 - Permanser

Luxury British heritage brand Mulberry has collaborated with Swedish lifestyle label Axel Arigato for a capsule collection of ready-to-wear ...

20 Examples of Successful Co-Branding Partnerships (And Why ...

— one of the world's oldest and most recognized jean brands — recently joined forces with Pinterest, a social platform where users pin posts ...

Unusual Fashion Collaborations Driving The Future Of Fashion

2023 has been chock-a-block with all kinds of weird and wonderful brand collaborations. From Snoop Dogg releasing his own ice-cream line ...

Year in Fashion: The most iconic fashion collaborations of 2023

Nike's collaboration game is an extensive affair, this time they partner with Tiffany & Co in what marks the luxury jewellery brand's debut in ...

Behold, the weirdest brand collaborations the planet has seen

Behold, the weirdest brand collaborations the planet has seen ; Tiffany x Nike; a pair of black sneakers with a green tick. We wonder how long ...

The Biggest Beauty Collaborators of 2023 - License Global

Beauty collaborations happened throughout 2023, but certain businesses and IPs came out on top as the most active in the beauty collab market for the year.

How can an unconventional brand collaboration bring business ...

As one of the most memorable marketing campaigns of 2023, every brand wanted to dip into the dreamhouse. But what separates winners from losers ...

Brand innovation – expect the unexpected - 2023 - Articles

They exist as strategic alliances between two or more companies to create a mutually beneficial marketing or product-related relationship. When ...

The 'unhinged' product mash-ups that sell out in hours - BBC

The cheeky collaboration is the latest in a years-long string of unexpected brand partnerships, from Velveeta-cheese-scented ... most iconic image ...