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The SEC's New Marketing Rule is Effective Now – What It means for ...


Can Investment Advisers Ask Clients for Online Reviews? The ...

By contrast, this analysis fundamentally changes when an investment advisor pays for reviews. The marketing rule states that “[a]ny endorsement ...

SEC Adopts New Marketing Rule for Investment Advisers

The Advertising and Solicitation Rules have now been consolidated into a single. Marketing Rule. Similar to our takeaways on the. Proposal,1 we ...

Frequently Asked Questions - RIA Compliance Consultants

The new marketing rule will regulate marketing activities by investment advisers registered with the SEC including advertising, marketing and ...

Finance, Professional Perspective - SEC Marketing Rule 206(4)-1

The rule became effective on May 4, 2021, but provides an 18-month transition period for advisers to comply. The final date for compliance with the Marketing ...

Compliance Date for SEC's Marketing Rule – November 4, 2022

The new Marketing Rule represents a significant change to investment adviser practices with respect to advertising, cash solicitation and ...

SEC Adopts Investment Adviser Marketing Rule to Update Its ...

22, 2020), available here; Commissioner Elad L. Roisman, Statement on the New Marketing Rule for Investment Advisers (Dec. 22, 2020), available ...

November 4th is approaching; Are You Ready for the SEC's New ...

The Marketing Rule became effective on May 4, 2021, with an 18-month implementation period. Phased-in compliance is not an option for advisers, ...

SEC Adopts New Marketing Rule for Investment Advisers

The Marketing Rule will become effective on May 4, 2021, the date 60 days after its publication in the Federal Register on March 5, 2021, and ...

SEC Unanimously Approves New Investment Adviser Marketing Rule

Investment advisers are prohibited from compensating a person, directly or indirectly, for a testimonial or endorsement if the adviser knows or ...

SEC Adopts New Investment Adviser Marketing Rule

The Marketing Rule, which applies to SEC-registered investment advisers (“advisers”), is designed to modernize the requirements governing ...

Reminder About SEC's New Marketing Rule for Investment Advisers

As a reminder, the U.S. Securities and Exchange Commission (the “SEC”) adopted new rules in late 2020 (the “Marketing Rules”) that govern ...

SEC Revises Marketing Rule for Registered Investment Advisers

The new rule amends the definition of “advertisement” in important ways. While all communications by an investment adviser are subject to the ...

Investment Adviser Marketing - Federal Register

The final marketing rule will include an expanded definition of “advertisement,” relative to the current advertising rule, that will encompass ...

Navigating the SEC's Marketing Rule | Law Journal Newsletters

... effectively support their clients in adhering to both the explicit requirements and nuanced aspects of the Marketing Rule.

A deep dive into the SEC's new Marketing Rule - LinkedIn

Books and Records Rule:The SEC has also changed Rule 204-2 under the Advisers Act (Books and Records Rule). It now requires advisory firms to ...

Breaking Down the SEC's New Marketing Rule - BISA Portfolio

With the new SEC Marketing Rule now in effect since November 4, SEC-registered investment advisors must take care to comply when advertising ...

SEC New Marketing Rule: How to Ensure Advertising and ...

Merging and amending the existing rules under the New Marketing Rule allows the SEC to provide more efficient and comprehensive marketing guidance for investors ...

A GUIDE TO THE NEW MARKETING RULE

The second prong of the definition generally includes any endorsement or testimonial where an investment adviser directly or indirectly provides cash and non- ...

What the SEC Modernized Marketing Rule Means for RIAs

The Securities and Exchange Commission's (SEC) Modernized Marketing Rule 206(4)-1 compliance deadline is fast approaching with an ...

SEC Issues Risk Alert on New Investment Adviser Marketing Rule

The new Marketing Rule replaced a number of rules with what is now one Rule. The Risk Alert begins by cautioning advisers to consider “whether they need to ...