How Video Consumption Is Changing in 2024 [New Research]

Agenda: Future of Video - Parks Associates

This session provides an overview of the current state of the streaming market, drawing on Parks Associates' latest research to highlight shifts in consumer ...

IAB Study Reveals Disconnect Between Brand Strategy and ...

... Consumer Journey Amid Soaring Commerce Video Engagement. Report ... New York – September 17, 2024 – In a landmark study, “Unconnected ...

The impact of content characteristics of Short-Form video ads on ...

According to Insider (Intelligence, 2022), more than $76 billion is expected to be spent on video ads in 2023, which is a massive increase from previous years.

Social Media Trends 2025 - Hootsuite

In fact, consumers like when brands get involved in cultural moments on social, according to our 2024 Social Media Consumer Report. Social marketers who are ...

Key Takeaways from the 2024 US Media Consumption Report

Research company, Attest, has released its annual US Media Consumption Report that provides insights into how Americans' habits across television, audio, ...

Mintel announces Global Consumer Trends for 2024

Consumers who find comfort through screens at the cost of meaningful, real-life relationships, will seek new forms of intimacy for the sake of their physical ...

55+ Video Marketing Statistics (New 2024 Data) - WiserNotify

Video content can increase the conversion rates of businesses by 80%. Videos on landing page statistics. According to some studies, video content enhances your ...

100 Powerful Video Marketing Statistics for 2024 - WebFX

85% of marketers are planning on either maintaining their current video budget or increasing it in 2024. On average, businesses increase their ...

The Top 50 Video Marketing Statistics for 2025 - Neal Schaffer

In a Google survey, the use of videos and streaming was evaluated. 58% of respondents indicated that videos had become a mainstay in their own ...

Digital News Report 2024

This year's report reveals new findings about the consumption of online news globally. ... video-led social media such as TikTok, Instagram and YouTube. It ...

3 key findings about news consumption from the Digital News ...

The Reuters Institute Digital News Report 2024 finds an increase in selective news avoidance. Around four in ten (39%) of survey respondents now say they ...

Media & Entertainment Consumer Insights 2024 | Deloitte Australia

Media Consumption Habits: Where Australians spend their time and what media they consume; Subscription Trends: The changing landscape of ...

25+ Video Marketing Statistics for Creators in 2024

Wyzowl found that 91% of consumers want more video content. And with 92.8% of internet users watching videos online every week, there is an apparent demand for ...

How Video Consumption Is Changing in 2024 [New Research]

In 2024, 89% of consumers confirm they want to see more videos from brands. People are 52% more likely to share video content than any other ...

How the role of content is changing in 2024 - Marketing Week

... consume the videos and posts your competitors create instead. You don't need the results of a research study ... latest technology developments, a new story ...

60 Latest Video Marketing Statistics For 2024: The Complete List

This stat further proves that recent events have rapidly accelerated video consumption. The vast majority of consumers admit to watching more ...

Examining the consumption of radical content on YouTube - PNAS

An individual is considered a news consumer if, over the course of 1 month, they spend a minimum of 1 minute watch time on any of the political channels in our ...

News consumption in the UK - Ofcom

Teen News Consumption Survey. Our research into news consumption across television, radio, print and online among children / teenagers aged 12- ...

Social Media Statistics in the Philippines [Updated 2024] - Meltwater

Using social media as a brand research tool is becoming less common among Filipinos, according to social media usage statistics in 2024. The ...

Research Highlights Social Media Usage Trends in 2024

The latest social media usage insights from the team at Pew Research.