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Most Important Email Marketing Metrics You Should Track


Email Marketing Metrics: The Complete Guide For Marketers

Unfortunately your open rate is never 100% accurate, but it can give you an overall idea of what/how many emails are being open and/or read. Open rates can also ...

9 email marketing metrics every marketer should track - Webflow

9 email marketing KPIs you should track · 1. Click-through rate. Your CTR is arguably the best indicator of your email campaign's overall ...

10 Email Marketing Metrics You Must Know - Maven

Top email marketing metrics to start tracking · 1. Open rate · 2. Deliverability rate · 3. Click-through rate · 4. Bounce rate · 5. Conversion rate.

16 Essential Email Marketing KPIs and Metrics You Should Be ...

Some of the most important KPIs to track include open, click-through, conversion, and unsubscribe rates.

20 Email Engagement Metrics You Should Be Tracking Monthly

A high unsubscribe rate could mean that recipients no longer see your emails as valuable to them. You need to dig into your data to learn more ...

The 5 Email Metrics You Need to Track | Index Forum

Email metrics provide you with quantitative data that helps you assess the success of your email campaigns. They allow you to understand how ...

6 Email Marketing Metrics You Should Be Tracking

1. Clickthrough Rate · Conversion Rate. A conversion rate is the percentage of recipients who clicked on a link within your email and completed the desired ...

Essential Marketing Metrics You Need to Know - Inboxroad

Conversion rates are another important metric to track. This metric measures the percentage of people who completed a desired action after ...

Email Marketing Analytics: Metrics, KPIs & Reports for 2024

CTR is one of the most important metrics to track because it can directly correlate to your email successfully leading to new business since ...

How to Measure Email Campaign Performance - Meltwater

Conversion Rate. Email conversion rates are one of the most important metrics for email marketers. It tracks how many email recipients take the ...

Email Analytics: 12 Email marketing metrics to evaluate your success

Email marketing metrics and KPIs to track: Delivery rate, bounce rate, open rate, click-through rate, conversion rate, plus these four.

The 9 Most Important Email Marketing KPIs | Demand Curve Blog

It's an especially useful KPI for purchase conversion goals. If you have an ecommerce company, you'll want to know how effective individual emails are at ...

Understanding email marketing metrics and how to improve them

Open rates show you how many people open your emails. This is an important metric because it tells you if your subject lines, sender names, and ...

Email Marketing Metrics: Measuring Success Beyond Open Rate

When assessing how effective your emails are at driving sales, you'll typically want to focus on your conversion rate. Email marketing platforms ...

10 Essential Email Marketing Metrics & How to Measure Them

Bounce rates are one of your most important email marketing performance metrics because they indicate the health of your recipients' list.

10 Email Marketing Analytics and Metrics you should be tracking for ...

The total percentage of subscribers who clicked on the links provided in your email campaigns. It is another metric that can help you to ...

10 KPIs for Email Marketing You Should Be Tracking - Ringy

The open rate, click-through rate, and conversion rate are all important KPIs that can help businesses understand how well their emails perform ...

12 Email Marketing KPIs to Track & Share With Clients

Email Marketing KPIs are quantifiable metrics used to evaluate the effectiveness and success of email marketing campaigns. These KPIs help marketing agencies ...

18 Email Marketing Metrics Every Marketer Must Know

Your open rate is probably the first metric you're going to check, and it's definitely one of the most important. This figure will tell you how many people ...

Top 11 Most Essential Email Marketing KPIs & Metrics to track

The click-through rate is one of the most significant email marketing KPIs because it tells you what percentage of recipients clicked on the ...