What's actually innovative in the beauty industry? Is there really ...

"Agility and innovation are driving our growth," François Tassart, Albéa

For example, in terms of eco-design, in the beauty industry, the use of PCR already amounts to more than 8%. This is less the case for ...

Top makeup fails (inspired by the Museum of Failure)

Maybelline's Pulse Perfection arrived in spring 2009. Unlike, say, an electric toothbrush, which actually can help ensure a more thorough cleaning, most ...

Sustainability paradigm in the cosmetics industry: State of the art

A real case is represented by MÁDARA Cosmetics, a ... The cosmetic industry depends on biodiversity as it provides a source of innovation and raw materials.

What Kind of Beauty Brand Are You? 4 Defining Characteristics

Groundbreaking. Sustainable. Luxurious. Innovative. Your beauty brand can be it all – or you can find a specific lane to really own.

The Impact of Social Media on Beauty Trends and Careers

YouTube and Instagram continue to be powerhouse players, while TikTok is the newest platform to truly make a mark. However, beauty brands and ...

The Personal Care Association :: Cosmetics Industry

Valued at €96 billion at retail sales price in 2023, Europe is a global flagship market for cosmetics and personal care products.

Customer Service In The Beauty And Cosmetics Industry

The beauty and cosmetics industry has reached new heights, expanding rapidly as fresh brands and innovative products enter the market. According to a recent ...

Cosmetics Branding Success: How to Stand Out in the Beauty Industry

Perhaps they're seeking more natural products due to skin sensitivity or they're struggling to find a brand that truly represents their diverse beauty. A few ...

How Technology is Seeping into the Future of the Beauty Industry

Beauty backed by science is the need of the hour. Brands are making innovative strategies to pair consumers with medical practitioners to get ...

The Ugly Side of Beauty: The Cosmetics Industry's Plastic ...

The personal care and beauty industry produces more than 120 billion units of packaging every year globally—most of which are not truly ...

Science as an innovation strategy in cosmetics - Erdyn

The cosmetic industry is dynamic and heavily influenced by scientific advancements. Even what appears to be minor enhancements can actually ...

Top Trends Shaping Beauty and Personal Care Industry in 2024

The ingredient-led beauty trend highlights the benefits of specific ingredients and empowers consumers to seek out actives to treat or prevent ...

AR in the Beauty Industry - PulpoAR

However, over time, these technologies began to transform personal beauty and skincare experiences. AR technology, with real-time face ...

Innovation in Beauty - by Maiju Rahkama - Medium

Other cosmetics retailers have taken a similar approach. Mac, for one, has installed in-store AR mirror, whilst Sephora have featured apps in ...

Harnessing AI in the Beauty Industry - Specright

The integration of AI technology into the beauty sector is not just about embracing new technology for the sake of innovation; it's about ...

Are we in the next wave of channel innovation in beauty?

As the technology develops, it will be interesting to see which brands truly embrace the gamification of beauty in the metaverse. Charlotte ...

Social Media's Impact On The Beauty Industry - Beautifi

Whether it's niche skincare products or eyeshadow in a specific shade, brands can chat to customers and get real-time reviews on their ranges.

Innovation in Cosmetics: The Frontier of Beauty and Science

Before addressing the new technological concepts that we believe will be the foundations for some truly innovative products to come, it is ...

The Path to Inclusivity in the Beauty Industry - Purple Goat Agency

For many years, the beauty industry has failed to be truly inclusive, and faced backlash as a response to that. Often by not representing the ...

The Best Beauty Innovators of 2024 - Glamour

You may be getting celebrity skin care brand fatigue, but world-renowned scientists are launching their own products that utilize years of ...