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The SEC's Modernized Marketing Rule


The SEC's New Marketing Rule: Bringing Investment Adviser ...

The SEC also sets out three types of regulated marketing practices under the rule: (1) testimonials and endorsements; (2) third-party ratings; ...

The New Framework for Investment Adviser Marketing

In the intervening years the SEC has not updated these rules to reflect the ... The Marketing Rule reflects the SEC's concern that hypothetical performance ...

SEC releases risk alert on investment adviser Marketing Rule

The SEC's Marketing Rule will take effect on Nov. 4, 2022. Investment advisers will no longer adhere to the previous advertising and cash solicitation rules, ...

7 Advertising Don'ts Under New SEC Marketing Rule - ThinkAdvisor

1. An advertisement may not include any untrue statement of a material fact or omit to state a material fact necessary in order to make the ...

SEC Investment Adviser Marketing Rule: Compliance Date is Nov. 4 ...

If a firm may use third-party ratings, the compliance manual should be updated to reflect the new requirements. • Marketing materials that use ...

November 4th is approaching; Are You Ready for the SEC's New ...

The Marketing Rule on its face applies only to registered investment advisers (RIAs). The Marketing Rule was issued pursuant to the anti-fraud ...

A Breakdown of the SEC's Amended Promoter Rule

The new Marketing Rule permits either the investment adviser OR the solicitor to provide the written disclosure to the client, if and when ...

The SEC's Staff Issues a New Marketing Rule FAQ on Net ...

The Marketing Rule prohibits any presentation of “gross performance” in an advertisement unless accompanied by “net performance” that is shown ...

SEC Modernizes Marketing Rule for Investment Advisers

modernized marketing rule replaces the previous advertising and cash solicitation rules. (Rules 206(4)-1 and 206(4)-3, respectively), which ...

SEC Issues Risk Alert on New Investment Adviser Marketing Rule

The Risk Alert begins by cautioning advisers to consider “whether they need to update or revise their written policies and procedures”

SEC Adopts Modernized Marketing Rule for RIAs - The DI Wire

The Securities and Exchange Commission has finalized reforms under the Investment Advisers Act to modernize rules that govern investment adviser ...

Improving Data Performance to Meet the SEC's Updated Marketing ...

As an example, firms should know that the updated marketing rule outlines new disclosure requirements for third-party ratings and for use of ...

SEC Issues Updated Marketing Rule FAQ on IRRs for Funds With ...

The FAQ confirms that the requirement to use the same methodology means that gross IRR that does not reflect the impact of any subscription ...

SEC Cracks Down On Marketing Rule Violations: Takeaways For ...

The Marketing Rule, which the SEC amended in December 2020, replaced the then-current advertising rule's broad limitations with principles-based ...

Key Elements of the New Marketing Rule - Core Compliance

While the New Marketing Rule is a welcome modernization of investment adviser advertising regulations, there are quite a few changes that will ...

Securities and Exchange Commission (SEC) - Marketing - JD Supra

SEC Settles Against Nine Investment Advisers for Marketing Rule Violations, Underscoring the Continued Priority of Marketing Rule... · FINRA and SEC Float ...

Private Equity Compliance with the Modernized Marketing Rule

In November 2022, the SEC enacted the Modernized Marketing Rule for Investment Advisers, outlining refreshed marketing guidelines for ...

Navigating the marketing rule: Lessons from recent SEC ...

For investment advisors registered with the Securities and Exchange Commission, the SEC's recent enforcement action involving the Modernized ...

No Longer Hypothetical: SEC Marketing Rule Enforcement is Here

Less than one year after the implementation deadline of the SEC's amendments to Advisers Act Rule 206(4)-1 (the Marketing Rule), the SEC ...

SEC Settles with Five Investment Advisers for Marketing Rule ...

These actions speak to the SEC's continued enforcement of the Marketing Rule, including requirements regarding hypothetical performance, the ...