This New Beauty Startup Is Selling Luxury Lipstick for Less ...

Beauty & Wellness Briefing: Lipstick is dead. Long live lip gloss.

This week, I explore the lip category, which has moved beyond lipstick and liquid lipstick in favor of other, more skin-beneficial varieties ...

Ecommerce benchmarks for beauty brands | Metrilo Blog

Direct-to-consumer democratizes the access to specialized products, high-end makeup and natural products, to name a few consumer trends to watch. This is why we ...

Beauty Brands Master Customer Acquisition - SwiftERM

This skincare startup is built on a culture of customer obsession. According to Jackie Kim, the founder and CEO of MAELOVE, the brand used ...

What is the Lipstick Index? | Chase

... sales for “affordable luxury” items such as lipstick increase. Read ... a new generation of empowered women who desired affordable luxury.

20 Brands Offering Beauty & Makeup Influencer Programs

Farmasi is an international direct sales industry for skincare, cosmetics, and nutrition. It is spread across 24 countries. They provide highly competitive ...

15 Best Long-Lasting Lipsticks in 2024, Tested and Reviewed

Introducing Pound Cake: a brand that is shakin' up the beauty industry. The brand's philosophy is that there are no universal shades—each person ...

Psychology of Spending: The Lipstick Effect Decoded - Mailchimp

This phenomenon gets its name from the increased lipstick sales during times of economic distress like recessions. However, it's worth noting that the lipstick ...

Glossier

At Glossier, we make products inspired by real life, embracing the ethos of Skin First. Makeup Second™. We believe beauty is about having fun, celebrating ...

How Glossier turned itself into a billion-dollar beauty brand - WIRED

When Glossier founder and CEO Emily Weiss first had the idea of launching a beauty startup, she began with a simple question: how could you ...

The Beauty Startup Guide to Retail Survival | Global Cosmetic Industry

Because of the department stores' challenges, a new face in cosmetic retail began to take shape about 20 years ago: the specialty open-sell ...

Luxury brands and the Lipstick Effect: A winning strategy

In the world of consumer behavior, there is a fascinating phenomenon known as the "Lipstick Effect." This concept refers to the tendency of ...

We tested 13 nude lipsticks to find the best: Our review

This less-than-$15 lipstick blew me away from the first swipe onto my lips. The L'Oreal Paris Infallible Matte Resistance Liquid Lipstick is by ...

50 Woman-Owned Beauty Brands That Must Be on Your Radar

LYS Beauty was the first-ever Black-owned clean makeup brand sold at Sephora. Founder Tisha Thompson, a makeup artist with 15 years of ...

'Lipstick effect' starts fading for consumer beauty groups

Beauty company bosses call this the “lipstick effect,” and use it to convince investors of their business's resilience. This year, however, ...

History of Lipstick - NABILA K

It took the world by storm as it proved that there were better ways to make lipsticks more portable. However, it was in 1884 when a French cosmetic company ...

Lipstick Market Share, Trends and Growth Forecast, 2023-2031

Influencers and beauty aficionados frequently post reviews and demos of lipsticks, which become viral and pique consumer interest. Tech-savvy people generate a ...

Lipstick index: Do shoppers turn to low-cost luxuries in a recession?

The so-called lipstick index, coined by Estée Lauder's Leonard Lauder, is the theory that sales of affordable luxuries rise in economic downturns.

Private Equity Acquirers in Beauty - Hahnbeck

Byredo - Acquired in 2006 (Sold to Puig in 2022): Byredo, a luxury fragrance and lifestyle brand founded in Sweden by Ben Gorham, became ...

Top 10 High-End Lipstick Dupes - BuyMeBeauty.com

Fenty Beauty Stunna Lip Paint in Uncuffed ($25) · Maybelline Superstay Matte Ink Liquid Lipcolor in 20 Pioneer ($7.49) · $17.51 · Tom Ford Lipstick ...

The 12 Best Hydrating Lipsticks of 2024, Tested and Reviewed

But if you've always shunned lipstick for lip gloss or lip balm, we have news for you. The drying, cracking lipsticks of years past are long ...