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5 Email Marketing Metrics that Matter


15 Email Marketing Metrics You Should Be Tracking - Forbes

15 Email Marketing Metrics To Track · 1. Open Rate · 2. Click-Through Rate (CTR) · 3. Conversion Rate · 4. Bounce Rate · 5. List Growth Rate · 6.

8 Email Marketing Metrics You Should Track - HubSpot Blog

4. Bounce Rate · 5. List Growth Rate · 6. Email Sharing/Forwarding Rate · 7. Overall ROI.

8 Email Marketing Metrics That Actually Matter in 2024 - Beefree

5. Bounce rate. Bounce Rate is the email metric that tells you the percentage of emails that couldn't be delivered successfully. Those are ...

5 Important Email Marketing Success Metrics You Should Be Tracking

Additionally, email marketing metrics are highly trackable which means you can measure the success of your campaigns accurately. You can analyze data such as ...

8 Crucial Email Marketing Metrics (Start Measuring Today) - WPForms

1. Open Rate · 2. Click to Open Rate (CTOR) · 3. Click Through Rate (CTR) · 4. Conversion Rate (CR) · 5. Return on Investment (ROI) · 6. Bounce Rate ...

6 Email Marketing Metrics You Should Be Tracking - AdRoll

Why do they matter? ... Ultimately, one of the primary goals of email marketing is to expand the size of your audience and reach more potential ...

The most important email marketing metrics: 5 KPIs you should ...

This article should give you an idea of metrics you can keep an eye on and how to make your campaigns perform better.

8 email marketing metrics & KPIs to improve engagement - Klaviyo

1. Click rate · 2. “Active on site” · 3. Conversion rate · 4. Revenue per recipient · 5. Deliverability rates · 6. Unsubscribe rate · 7. List growth ...

10 Email Marketing Metrics You Should Be Tracking in 2024 - Shopify

10 email marketing metrics you need to track in 2023 · Deliverability rate · Open rate · Click-to-open rate (CTOR) · Conversion rate · Unsubscribe ...

The Top 5 Email Marketing KPIs to Track in 2024 - Mayple

Your email open rate is the percentage of recipients who open your marketing emails. It's one of the most important email marketing metrics to measure ...

Email Marketing Performance - 5 Measurement Metrics | BrightEdge

Deliverability rate; Open rate; Click rate; Conversion rate; Unsubscribe rate. 1. Deliverability rate means the number of emails sent out that successfully ...

17 email marketing metrics & KPIs for measuring campaign success

But what many marketers don't realize is email marketing metrics go beyond open rates, click-through rates (CTRs), and unsubscribe rates. In ...

11 Key Email Marketing Metrics - Capsule CRM

Email marketing metrics - or email marketing KPIs - are the data points you use to judge how well your email marketing campaigns are performing.

Email Marketing KPIs: 9 Metrics That Matter - Instantly.ai

9 Essential Email Marketing KPIs to Track · Open Rate · Click-Through Rate · Conversion Rate · Reply Rate · Deliverability Rate · Spam Complaint Rate.

Top 10 email marketing metrics to track success - ContentGrip

These metrics help understand the behavior of the recipients towards your emails and improve your campaigns' efficiency. From the overall open ...

11 Email Marketing Metrics You Should Be Looking at in 2024

The average CTR for email marketing campaigns is around 2.66% according to Mailchimp's data. A good click-through rate should range between 2-5% ...

Top 5 Email Marketing Metrics - 1 | MetricHQ

Top 5 Email Marketing Metrics · Click To Open Rate · Email Click Rate · Email Reply Rate · Emails Clicked · Emails Opened.

22 Email Marketing Metrics to Measure Success - Litmus

Email marketing metrics are data points that let you know how your campaigns perform. Metrics can tell you if your emails stand out in the inbox.

Breaking Down Five Key Email Marketing Metrics - Tegrita

Key Metrics Defined · 1) Open Rate: The percentage rate at which emails sent are opened · 2) Unique Open Rate: The number of unique recipient opens divided by the ...

Understanding Email Marketing Metrics

5. Unsubscribe Rates ... Finally, your unsubscribe rate is a self-explanatory concept. This email marketing metric measures, among other things, ...