Africa's Sports Economy Is One Big Untapped Potential

Africa's Sports Economy Is One Big Untapped Potential - Worldcrunch

The world's youngest continent has an unparalleled potential to become a major hub for sports on a global scale.

Investing in the sports industry in Africa: an untapped lever for ...

Today, only 1% of global sports sponsorship amounts are invested in Africa. Yet the business potential there is huge, with a continent-wide ...

Beyond Soccer: Africa's Sports Economy Is One Big Untapped ...

Beyond Soccer: Africa's Sports Economy Is One Big Untapped Potential. Friday, June 14, 2024. -Analysis-. DAKAR — As the Olympic flame of Athens prepares to ...

Addressing Africa's Sports Industry Challenges Through Education ...

This makes sports an effective development strategy that promotes inclusion and social cohesion. While some African countries have sports ...

An expert's guide to the sports industry in Africa - SportsPro

Sport commands huge audiences across Africa, but rights holders often lack the structures and data to offer compelling sponsorship opportunities ...

How Africa Plans To Boost Its Economy Through Sports

Harnessing the potential of Africa's sports market for economic growth ... There is a lot of room for growth too. Our data estimates that the current sports ...

Uncovering Africa's untapped sporting potential - CNBC Africa

While they have played a pivotal role in generating global wealth, Africa's sports industry only contributes 0.5 per cent to the GDP of the ...

Tony Simpson's Post - Africa's Sporting Boom - LinkedIn

Africa is poised for a major sporting boom in the coming decade, presenting immense opportunities for economic growth and social change. The ...

Africa rising: turning sporting potential into success | Emerald Insight

Crucial to the continued growth and development of the continent, the authors propose that investments in sport can drive broader economic and ...

The National Basketball Association is making a big bet on Africa

Governments are paying attention, too. The African sports market could be worth more than $20bn a year in revenue by 2035, reckons Oliver Wyman, ...

In search of new ideas for Africa's recovery: Sports and creative ...

Creative sectors allow deeper connection with culture, are not easily copied, and provide great economic potential. Supporting grassroots sports ...

Scoring Big: Sports as an Emerging Asset Class in Africa - LinkedIn

According to recent research by PwC, the African sports economy expanded by an impressive 19% from 2011 to 2015, surpassing the continent's GDP ...

Africa's Sport Economy: A Window into a Rapidly Changing Continent

In Africa, the sports economy, combined with the enormous potential ... sport and the African economy, as well as major African sports stars.

ECA's It's Your Turn Series shows potential of sport to boost Africa's ...

I would argue that sports provides huge opportunities, and the sports sector and its related development infrastructure create those ...

Untapped Potential for Economic Growth in African Sports Market

The African sports and entertainment industry present a significant growth opportunity, with Bao's president emphasizing that the $12 ...

AI takes hold, influencer-athletes rise, Africa to the fore - SportsPro

An auspicious mix of elite sporting talent, major events, developing infrastructure, and an emerging class of athlete investors is shaping ...

sports industry - Worldcrunch

sports industry · Beyond Soccer: Africa's Sports Economy Is One Big Untapped Potential · News for the international mind. · Read · About · Subscribe.

Africa's booming sports business creates new investor ecosystem

The budding sports industry across Africa can help to diversify local economies, enable local job creation, and increase resiliency.

Sport Can Be a GDP Growth Factor In Africa - Oliver Wyman

Our data estimates that the current sports market in Africa is worth more than US$12 billion but could reach over US$20 billion by 2035.

Soccer can transform the African cultural and creative ecosystem

Despite its huge popularity in Africa, soccer has a great untapped potential to transform Africa's cultural and creative landscape.