• Brand safety targeting🔍
• Brand Safety🔍
• Brand Safety Targeting🔍
• Brand Safety vs Brand Suitability🔍
• What is Brand Safety? Why It's Important for Publishers🔍
• Capabilities🔍
• Everything You Need to Know About Brand Safety🔍
• Our Brand Safety and Suitability Overview🔍

Brand safety targeting - Display & Video 360 Help

You can use brand safety targeting to make sure you only purchase inventory that meets or exceeds your brand safety requirements. Target inventory based on ...

Brand Safety: The Ultimate Guide - Bannerflow

According to the Internet Advertising Bureau (IAB), brand safety is defined as keeping a brand's reputation safe when they advertise online. In practice, this ...

Brand Safety Targeting: The New Frontier in Advertising | Seekr

It's the practice of ensuring that your ads are placed only in environments that align with your brand values and messaging.

Brand Safety vs Brand Suitability - Viant Technology

Said simply — and per the Interactive Advertising Bureau (IAB) — Brand Safety is defined as keeping a brand's reputation safe when advertising ...

Brand safety targeting | Commerce Growth Help Center

We are committed to ensuring a trusted and safe advertising experience that aligns with the marketing goals of all our partners.

What is Brand Safety? Why It's Important for Publishers - Publift

The Interactive Advertising Bureau (IAB) defines brand safety as the process of keeping a brand's reputation safe within the digital advertising ecosystem.

Capabilities - Brand Safety - DoubleVerify

DV's comprehensive brand safety and suitability solutions protect your brand's equity and reputation — across all media environments ...

Everything You Need to Know About Brand Safety - Seekr

Adopt contextual targeting: Use contextual targeting to place ads in environments that resonate with your brand's message and values. This ...

Our Brand Safety and Suitability Overview - Integral Ad Science

Brand safety refers to actions taken to protect brands from content that's generally recognized as unsafe. For example, topics like hate speech ...

Brand Safety Targeting - Knowledge Base

Brand safety is the management of placements your advertising campaigns are shown to align with the brand's desired perception. Brand safety is the broad ...

Contextual targeting is the answer to brand safety and brand suitability

Contextual advertising helps undertake an almost human-like analysis of content encompassing text, image, video, and page quality, to categorize pages as safe ...

Understanding Brand Safety & Brand Suitability in a ... - IAB

... brand risk by using brand-specific pre-bid brand safety targeting. Applying pre-bid brand safety targeting techniques reduced initial risky impressions from ...

Bringing AI & Contextual Targeting Together for Brand Safety

AI delivers ads next to content aligned with values or the message of your brand, thereby improving the perception of your brand.

How to achieve brand safety through contextual advertising

Brand safety is emerging as one of the most important aspects marketers must watch out for to ensure brand ads are not associated with harmful, offensive, or ...

Brand Safety & Contextual Targeting for Advertising Platforms

zvelo's datasets and solutions for contextual targeting and identifying objectionable content helps protect your image. Enabling ad publishers to display ...

Brand Safety: A Sure Shot Guide - Silverpush

In simple words, brand safety is just taking measures to ensure that ad messaging appears against content that is not harmful in any manner. The ...

Brand Safety & Suitability Solutions | Integral Ad Science

IAS Brand Safety and Suitability solutions provide customizable control over the contextual relevance of digital ads to maximize both the impact and cost ...

Navigating the Resurgence of Contextual Targeting: Ensuring Brand ...

These tools analyze the context and the sentiment of content to ensure that ad placements are not just relevant, but also safe for the brand.

The Complete Guide to Brand Safety | Brand Suitability - GumGum

Instead, brand safety should be enhanced by brand suitability - a proactive contextual targeting-based strategy made possible with new ...

Reddit Ads Brand Safety & Suitability

Reddit only shows ads next to posts that meet our brand safety standards. No ad will appear above or below a community or content that is deemed not Brand Safe ...