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CTV outpaces AI on marketers' list of consumer trends to watch


CTV outpaces AI on marketers' list of consumer trends to watch

The CTV market is set to boom in H2 2024 as marketers invest heavily in performance-driven paid media channels.

CTV outpaces AI on marketers' list of consumer trends to watch ...

With time consumers spent streaming increasing 40% in June, the CTV market is set to boom in H2 2024 as marketers invest heavily in performance-driven paid ...

Chris Wayman on LinkedIn: CTV outpaces AI on marketers' list of ...

CTV is now outpacing AI on the list of consumer trends to watch. For those of us in marketing, this is a big deal.

Brett Harris on LinkedIn: CTV outpaces AI on marketers' list of ...

Connected TV (CTV) has overtaken AI as the top consumer trend, with 56% of marketers ranking it crucial for the second half of 2024, according to ...

Getting ad placements right, CTV is more important than AI, charting ...

2. CTV outpaces AI on marketers' list of consumer trends to watch. Connected TV (CTV) has become the most important consumer trend according to ...

Report: CTV overtakes AI in marketing trends - Advanced Television

CTV and Streaming as Critical Consumer Trends · Omnichannel Advertising Dominance · AI and Automation in Ad Tech · Acceleration of First-Party Data ...

Mediaocean - X

CTV outpaces AI on marketers' list of consumer trends to watch | Analysis | Campaign Asia. With time consumers spent streaming increasing 40 ...

ctv - Campaign Asia

CTV outpaces AI on marketers' list of consumer trends to watch. With time consumers spent streaming increasing 40% in June, the CTV market is set to boom in ...

Trends | Mediaocean

... look at our 2024 H2 Advertising Research Report. Campaign Asia. 27 Aug 2024. CTV outpaces AI on marketers' list of consumer trends to watch. Read about what ...

VIDEO AND DISPLAY NEWS IN NUMBERS

CTV outpaces AI on marketers' list of consumer trends to watch. With time consumers spent streaming increasing 40% in June, the CTV market is set to boom in ...

Press Coverage - Mediaocean

CTV outpaces AI on marketers' list of consumer trends to watch ... Read about what consumer trends to watch for in H2 based on research from our 2024 H2 Market ...

consumer trends - Campaign Asia

CTV outpaces AI on marketers' list of consumer trends to watch. With time consumers spent streaming increasing 40% in June, the CTV market is set to boom in H2 ...

Mediaocean on X: " #ConnectedTV takes the lead as the top ...

ConnectedTV takes the lead as the top consumer trend ... CTV outpaces AI on marketers' list of consumer trends to watch | Analysis | Campaign Asia.

Viewers are streaming to CTV far faster than ad dollars are - eMarketer

CTV ad spending has been booming, but not by nearly enough to keep up with consumer behavior. CTV ad spending will increase by 18.8% this ...

CTV supasses AI as the leading consumer trend - The Media Leader

Mediaocean, a key platform for omnichannel advertising, has released its 2024 H2 market report. This sixth edition is based on responses ...

Articles by Joseph Arthur's Profile | Color Research & Application ...

CTV outpaces AI on marketers' list of consumer trends to watch · 6 days ago |. By Joseph Arthur. | Campaign (Canada) Verified. To continue enjoying this article ...

Exclusive: Marketers project sales growth to outpace ad spend in Q4 ...

Real-time targeting and the ability to quickly adapt to market trends are key areas where AI can make a significant difference. Marketers ...

The Latest Ad Trends That Marketers In the Know Need to Know

The Rise of Connected TV ... Few letters have had such a disruptive, polarizing effect on society in recent memory as “AI.” Seemingly overnight, artificial ...

How AI is transforming CTV advertising | Experian Marketing

AI is working its way into all aspects of marketing. AI will soon be used to personalize ads for viewers while optimizing based on data.

USA: CTV surpassed AI as top consumer trend - Señal News

When Mediaocean asked marketers to rank the most critical consumer technology and media trends, the most popular answer was CTV/streaming with 56%.