Cracking Down on Deceptive Green Marketing Claims

Cracking Down on Deceptive Green Marketing Claims - Clark Hill

Both the US and EU have taken steps to specifically tackle misleading or unsubstantiated “green” claims made by companies to their customers.

Consumers, Regulators Cracking Down on Greenwashing

The most recent spate of controversies over misleading brand sustainability claims raises pertinent questions for marketers everywhere.

Cracking down on greenwashing - KPMG International

In response to this pressure, an increasing number of brands have made exaggerated, misleading, or unsubstantiated claims to be green, typically by labelling ...

U.S. Companies Could Face $10 Million In Fines For Green ... - Forbes

Canada is poised to begin cracking down on businesses for misleading environmental claims in marketing materials. Failure to comply could ...

What is greenwashing? Exposing deceptive tactics | fsc.org

Misleading environmental claims directly exploit consumers. It causes them to believe they are making sustainable choices when, in reality, they ...

FTC Weighs Stiff Penalties on Deceptive 'Green' Marketing - WSJ

21 on nonbinding guidelines for how companies can make environmental marketing claims without breaching federal laws prohibiting deceptive ...

The FTC Cracks Down on Deceptive Marketing Practices | May 2023

The FTC issued warnings to nearly 700 companies about unsubstantiated product claims in an effort to re-assert its authority in penalizing ...

FTC Cracks Down on Misleading and Unsubstantiated ...

The Federal Trade Commission today announced six enforcement actions, including one that imposes a $450,000 civil penalty and five that for ...

Greenwashing Litigation: Reduce the Risk of Getting Stuck in the ...

Keurig Green Mountain, Inc., 2023 WL 2250264 (N.D. Cal. Feb. 27, 2023), where California Unfair Competition Law claims were filed against Keurig ...

Global Greenwashing Regulations: How the World Is Cracking ...

Global Greenwashing Regulations: How the World Is Cracking Down on Misleading Sustainability Claims · Greenwashing Regulations in Europe.

FTC Gearing Up for Potential Crackdown on False Environmental ...

For the first time in 10 years, the Federal Trade Commission (FTC) will be updating its Guides for the Use of Environmental Marketing Claims ...

ASA updates guidance on misleading environmental claims - RPC

The ASA has issued updates to its guidance on green claims in advertising, demonstrating a continuing intention to clampdown on misleading environmental claims.

Can you trust companies that say their plastic products are ...

The agency monitors environmentally themed marketing for potentially deceptive claims and evaluates compliance with the FTC Act of 1914 by ...

EU Cracks Down on Environmental Claims - Beveridge & Diamond PC

The U.S. Federal Trade Commission's Green Guides already identify “general” environmental benefit claims as presumptively misleading; the EU ...

Cracking Down on Greenwashing: The EU's Green Claims Directive

Companies may also be ordered to withdraw or rectify misleading claims, or to publish corrective advertising. Companies will have a narrow ...

Senator Markey, Colleagues Urge FTC to Crack Down on Deceptive ...

Khan urging the Commission to investigate and crack down on misleading environmental claims by fossil fuel companies and gas certification ...

Eco-Friendly and Green Marketing Claims | Consumer Advice

Report Problems. If you see a misleading green marketing claim, please tell the FTC at ReportFraud.ftc.gov. Topics.

Crackdown on false environmental claims; govt releases ...

Companies claiming to be eco-friendly must disclose the basis of such claims or face penalties for misleading advertising.

Red light on 'greenwashing'? US regulatory agency takes fresh look ...

Environmental advocates are pushing the FTC to crack down on “greenwashing” — businesses' attempts to portray themselves as more environmentally ...

Greenwashing: A Concerning Trend in Environmental Marketing ...

The Rising Concern of Misleading Eco-Friendly Claims and its Impact on Consumer Trust and Environmental Progress.