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Examining the effect of employer brand attractiveness on the ...


Examining the effect of employer brand attractiveness on the ...

The purpose of this research was to investigate the effect of employer brand attractiveness on the intention to recommend the employer by mediating job ...

does it mediate the effect of employer brand attractiveness ... - PubMed

This study aims to examine the role of organizational reputation in mediating the influence of employer brand attractiveness on intention to ...

Organizational reputation: does it mediate the effect of employer ...

The study investigated organizational reputation as a mediating variable on the relationship between employer brand attractiveness as an ...

Does it mediate the effect of Employer Brand Attractiveness on ...

Therefore, organizational reputation does not mediate the influence of employer brand attractiveness on the intention to apply. From this study, ...

Employer Brand Attractiveness and Organizational Commitment

Accordingly, the Process macro (model 1) was found to be the most appropriate model for determining moderating effects. The results of this study revealed a ...

Employer attractiveness and the use of social media - ResearchGate

Purpose – The aim of this study is to investigate which factors employers should focus on in their employer branding strategies.

The relationship between brand attractiveness and the intent to ...

The study findings not only offer a basis for research on the dimensions of employer attractiveness, but also, they serve as a managerial guide ...

The Effect of Employer Branding Through Social Media on ...

The perception of employer attractiveness has been used in various studies [18, 46, 47] because an attractive employer gives a decent yield on ...

The Impact of employer brand attractiveness on Talent's Intention to ...

MSc. Student, university of Tehran,Farabi college. ... Their challenge finding skilled workforce led to the competition to attract talented employees. This study ...

Employer Branding and its Effect on Organizational Attractiveness ...

This study is about the concept of employer branding, and the relationship it has with an organizations' attractiveness. Currently, organizations fight the 'war ...

Employer Branding and Organizational Attractiveness: Current ...

Practical implications: Our study reveals that internal and external employer branding activities could change employees' perception of an organization's ...

Employer Attractiveness From an Employee Perspective - Frontiers

The study revealed that POS does not directly affect brand commitment, but is mediated by the brand's distinctiveness, prestige, and trust, and also confirms ...

Organizational reputation: does it mediate the effect of employer ...

The study investigated organizational reputation as a mediating variable on the relationship between employer brand attractiveness as an independent variable ...

Employer Branding and Organizational Attractiveness - Gale

Practical implications: Our study reveals that internal and external employer branding activities could change employees' perception of an organization's ...

Motivating employees to "live the brand": a comparative case study ...

Employer branding has been advocated as an effective strategy for motivating employees to "live the brand" however, previous research has ...

Employer Branding and its Effect on Organizational Attractiveness ...

The knowledge gained through research in this area is vital to firms and human resource practitioners since favourable employer brand attributes ...

Is your employer branding strategy effective? The role of employee ...

This study explores the impact of EB on employer attractiveness by testing how pre-existing employee preferences interact with EB and how this ...

effects of multiple brand types on organizational attractiveness

We specifically examine whether Chinese and US job seekers weigh product, employment and CSR brands differently in evaluating the attractiveness of hiring ...

Identifying Dimensions of Attractiveness in Employer Branding

This study attempts to identify the dimensions of attractiveness in employer branding, to examine their perceived importance levels and to contrast perceptual ...

Through the Lens of Career Growth and Organizational Attractiveness

A thorough literature analysis that grounds the study in well-established employer branding theories complements the qualitative provided by in- ...