Generative AI Trends for Marketers and Creatives Going into 2024

This blog post explores the emerging generative AI trends marketers must monitor as we approach another new year in the era of artificial intelligence.

2024 AI Trends for Marketers

AI Is Driving Career Momentum for Marketers · 86%. of marketers report that AI saves them 1+ hours a day by streamlining creative tasks. · 75%. of marketers say ...

The Future of Generative AI in Marketing: Innovations and Trends for ...

As we step into 2024, the landscape of marketing is undergoing a rapid transformation, driven largely by advancements in artificial ...

The 6 Most Powerful AI Marketing Trends That Will Transform Your ...

In 2025, we'll see the emergence of truly dynamic content that transforms based on viewer behavior, time of day, or even global events, taking ...

Top 10 Generative AI Trends in 2024 | Master of Code Global

75% of its value is concentrated in a few areas. These include customer operations, marketing & sales, and software engineering. Customer ...

How Generative AI is unlocking creativity - the Adobe Blog

At Adobe MAX, we met with creative leaders and marketers from multiple industries and countries about GenAI and what it means for the future ...

Top 5 AI Marketing Trends You Can't Ignore in 2024 & What They ...

According to a McKinsey Global Survey, one-third of the respondents say their organizations are using generative AI tools regularly in at least ...

Top 7 AI Marketing Trends Set to Shape 2024 - Improvado

Topical generative AI refers to artificial intelligence systems designed to create content that is specific to a certain area of knowledge or ...

The Generative AI Statistics Shaping Marketing & Creative - Superside

Generative AI Adoption Trends in Marketing ... Salesforce's survey of marketing professionals shows that 75% of marketers are either experimenting ...

Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI

Marketers will fold generative AI into more of their ad creative in 2024. Expect gimmicks, stronger governance and smaller language models.

AI and the Creative Industry — my predictions for 2024 - Odair Faléco

In conclusion, the future of AI in the creative industry, particularly in image and video art generation, holds immense promise for innovation, ...

How GenAI Is Shaping the Future of Creativity in Marketing

Make creative roles more strategic. Streamlining labor-intensive tasks will allow teams to focus on refining concepts and enhancing brand ...

Top Generative AI Trends Redefining 2024 | Latest AI Stats

Marketing's Creative Evolution: In the marketing sphere, Generative AI is already making waves, with applications ranging from content creation ...

The state of AI in early 2024 - McKinsey & Company

As generative AI adoption accelerates, survey respondents report measurable benefits and increased mitigation of the risk of inaccuracy. A small ...

The generative AI revolution: What marketers should expect in 2024

Key trends to watch in 2024 · Personalized marketing experiences · AI-powered predictive analytics · Uses of predictive analytics in marketing.

AI Trends in Creative Operations 2024 | Artwork Flow

We surveyed 100+ marketers and creative operations leaders across the globe to understand how AI will impact their daily work. Download this guide today to see ...

Navigating the Marketing AI Landscape of 2025: Four Trends

Throughout 2023 and 2024, businesses transitioned from mere interest to full-scale adoption of AI, addressing specific challenges, such as data analysis, ...

5 AI Trends to Watch in 2024 - Coursera

One of the most recent trends is generative AI, which has the potential to generate trillions of dollars in value across industries [2]. People ...

Generative AI In Creative Industries Global Market Report 2024

Increasing adoption of AI technology is expected to propel the growth of the generative AI in creative industries market going forward. AI technology refers to ...

Harnessing AI in Marketing: Key Trends for 2024 - LinkedIn

Harnessing AI in Marketing: Key Trends for 2024 · 1. Hyper-Personalisation · 2. Predictive Analytics · 3. AI-Generated Content · 4. Conversational ...