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Google can't quit third|party cookies—delays shut down for a third time


Google can't quit third-party cookies—delays shut down for a third time

Google says it won't turn off third-party cookies until 2025, five years after the competition. A new blog post cites UK regulations as the reason for the ...

Google can't seem to quit cookies, delays killing them again

Google cited regulatory challenges in its oft-delayed plans to phase out third-party cookies from its Chromium products.

No more cookies? Google ending third-party cookies in Chrome

Google started to phase out third-party cookies for all Chrome users in 2024, but advertisers and publishers will still need to obtain consent to process user ...

After years of uncertainty, Google says it won't be 'deprecating third ...

Deprecation of 3rd party cookies shifts power to monopolies like apple, google, and facebook. I'm not sure I follow this logic. If I shift to ...

Google Retains Third-Party Cookies in Chrome - Digiday

Google announces it will not phase out third-party cookies in Chrome, introducing new privacy options instead.

Google admits it can't quite quit third-party cookies - Malwarebytes

Google has taken a new turn in the approach to eliminating third-party cookies. This time it's back to the Privacy Sandbox.

Google is phasing out third-party cookies in Chrome | Bidnamic US

Google is set to stop the use of third-party cookies in their hugely popular browser, Chrome. As many advertisers will know, this has huge ...

Google delays cookie buying | Perigon

Google has delayed its plan to phase out third-party cookies in its Chrome browser to 2025 due to challenges in testing alternative ...

Google delays third-party cookie death again: Now scheduled for 2025

One tangible effect of Chrome's expected cookie shutdown in 2024 was a generalised panic in some EU-located websites. Spanish news sites are now pushing the ...

The end of the third-party cookie explained

Google's decision to phase out the third-party cookie in Chrome was initially announced in 2020, only to be postponed several times.

Google turns off cookies for 30 million Chrome users, and that's just ...

The news: Google's long-expected purge of third-party cookies has begun. · The context: If you're a digital advertising professional, the end of ...

Google Delays Third Party Cookie Deprecation: Ad Industry Reaction

For the third time now, Google has delayed its set deprecation date. In an official statement, Google acknowledges some of the issues ...

Google Chrome's Third Delay in Phase Out of Third-Party Cookies

Google Chrome delays third-party cookies shutdown until next year, the third time it has been postponed.

The Third Delay For Third-Party Cookies Leaves Ad Tech In Limbo

At the beginning of this year, Google removed cookies for 1% of Chrome traffic in January, which is more than it has done over the previous four ...

Google is doing what it does best: delaying third-party cookie ...

Google announced Tuesday that it will, for the third time, delay the deprecation of third-party cookies on its Chrome browser.

Google Delays Cutting Off Third-Party Cookies: What It Means and ...

Once again, Google has pushed back its plan to stop using third-party cookies in its Chrome browser. This is the third time they've delayed ...

Ad world is relieved but skeptical about Google's decision to keep ...

Google has just announced that it won't get rid of third-party cookies in Chrome. Ad executives are left wondering if they can finally stop stocking up on ...

Google Third-Party Cookie Deprecation: 3 Ways to Prepare

At this point, it's a tale as old as time. Advertisers wait with bated breath for Google's long-anticipated deprecation of third-party ...

Why Google won't shut down third-party cookies - OnAudience

Google abandons plans to phase out third-party cookies, opting instead for a user-choice model. Discover the implications for the AdTech ...

'Their plan has failed': Industry reacts to Google's cookie u-turn

In a blog post, Google announced that it doesn't intend to deprecate third party cookies. Instead, it suggests offering users a choice between ...