How Celebrities' Green Messages on Twitter Influence Public ...

How Celebrities' Green Messages on Twitter Influence Public ... - MDPI

This study investigates the effects of framing of celebrities' messages (emotional framing and framing of celebrity involvement) on public attitudes and ...

How Celebrities' Green Messages on Twitter Influence Public

The results indicate that fear appeals were more effective than hope appeals in driving participation in activism, but emotional framing did not affect any ...

[PDF] How Celebrities' Green Messages on Twitter Influence Public ...

This research adds to the growing body of literature on the role of celebrities as emergent spokespersons in climate advocacy using Twitter.

How Celebrities' Green Messages on Twitter Influence Public ... - OUCI

How Celebrities' Green Messages on Twitter Influence Public Attitudes and Behavioral Intentions to Mitigate Climate Change · Abstract · List of references.

Deducing Multidecadal Anthropogenic Global Warming Trends ...

How Celebrities' Green Messages on Twitter Influence Public Attitudes and Behavioral Intentions to Mitigate Climate Change. Language: English; Authors: Park ...

Characteristics of Respondents. | Download Scientific Diagram

Download scientific diagram | Characteristics of Respondents. from publication: How Celebrities' Green Messages on Twitter Influence Public Attitudes and ...

"Celebrities' Climate Change Advocacy on Twitter and its Effects on ...

The main study was an experiment that asked participants to read tweets attributed to Leonardo DiCaprio or Pharrell Williams. Four main ...

Preaching to the choir: Do green influencers make a difference?

... public influencers have a greater influence on consumers than celebrity ... Following celebrities' tweets about brands: the impact of twitter ...

Twitter Influence Research Articles - R Discovery

How Celebrities' Green Messages on Twitter Influence Public Attitudes and Behavioral Intentions to Mitigate Climate Change. This research adds to the growing ...

“Do you practice what you preach?” The effects of celebrities' pro ...

In noncommercial situations, celebrities use pro-environmental messages with concrete green action claims on social media to describe ways in ...

Exploring celebrity influence on public attitude towards the COVID ...

The blue line represents tweets mentioning Joe Rogan. The orange line represents tweets mentioning Tucker Carlson. The green line represents tweets mentioning ...

Article Versions Notes - MDPI

Cite. Export citation file: BibTeX | EndNote | RIS. MDPI and ACS Style. Park, S. How Celebrities' Green Messages on Twitter Influence Public ...

pop bands as influencers of climate discussions on twitter - IOPscience

... messaging through celebrity ... Park S 2020 How celebrities' green messages on twitter influence public attitudes and behavioral intentions to ...

Full article: #Greenfluencing. The Impact of Parasocial Relationships ...

How celebrities' green messages on twitter influence public attitudes and behavioral intentions to mitigate climate change. Sustainability ...

DO CELEBRITY ENDORSEMENTS MATTER? A TWITTER ...

help spread COVID-19 public health messages. ... The coefficient of interest is α, which measures the differential impact of the tweet having been ...

How Climate Movement Actors and News Media Frame Climate ...

Twitter enables an online public sphere for social movement actors ... actors' Twitter dataset contains 27,235 tweets. Our aim in selecting ...

(PDF) Powerful but Short-Lived: Pop Bands as Influencers of ...

In February 2021, BlackPink, a popular popband, were announced as official advocates for COP26, which was followed by tweets on Twitter. We aimed to study the ...

Impact of celebrity-endorsed environmental advertisements on ...

This study offers a thorough analysis and evaluation of the impact of celebrity environmental advertisements on the development of green economy.

The effect of social media environmental information exposure on ...

How celebrities' green messages on twitter influence public attitudes and behavioral intentions to mitigate climate change. Sustainability ...

Can celebrities influence environmental issues? Experts weigh in.

Your eyes do not deceive you -- notable public figures are teaming up with sustainable brands and environmental movements more than ever ...