How to market new digital resources at your library branch

Libraries can encourage patrons to spread the word about new digital tools, sharing their personal stories through user-generated content (UGC).

6 Ways to Promote Your Library: Digital Resources Edition

Why you need different tactics to promote your digital library · Direct outreach: · Classroom visits: · Sessions for new staff: · Student sessions ( ...

How digital resources at libraries can create a better experience for ...

Of public-library respondents polled, 62% said they expect an increase in the use of technology for marketing and communications, 53% for ...

5 ways to market your library for the digital age

3) Send out engaging emails · Offer exclusive insights on incoming special editions. · Offer access to academic resources. · Provide discounts on ...

How to promote your library's content online - Springer Nature

Start with setting objectives of what you would like to achieve and link these to projects in your library strategy plan. If you are struggling ...

Promoting Digital | Library Journal

An array of ebooks at patrons' fingertips on their smartphone can ultimately be more accessible than traveling to a physical collection that ...

Super Library Marketing: Practical Tips and Ideas for Library ...

Many people in your audience may haven't visited or used the library in a long time. They may not think of the library as belonging to the community, and they ...

Marketing Your Library's Electronic Resources: A How-To-Do-It ...

They also advocate for involving everyone in the library in order to increase the marketing plan's effectiveness. They recommend creating a ...

What are we really doing to market electronic resources?

... a name, or code, that she created. When a passage about a library emailing its faculty to alert them to a new electronic resource was discovered, for ...

Basic Promotion Guide | ALA - American Library Association

Web to promote your events is very important. If your library's Web site doesn't have a “Coming Events” section, talk to your Webmaster about creating one. This ...

Mastering Content Creation for Your Libraries Business - Desygner

Utilizing keywords related to your location combined with library-specific terms (e.g., "library near me", "community events [City Name]") in ...

5 ways to promote your library's resources - EBSCO

1. Have a library newsletter? Include a section to let subscribers know what resources you have available to them. In Washoe County Library's ...

10 Social Media Marketing Tips for Libraries | OEDB.org

Create a consistent presence on all of the social media platforms you're using for your library. This means use the same logo, the same color scheme, etc. Don't ...

GUIDELINES FOR THE PROMOTION OF DIGITAL COLLECTIONS

... a digital object is copied and hosted in a new location. ... Libraries seldom have the staff and resources needed to advertise their digital collections at a.

June 2020 – Super Library Marketing: Practical Tips and Ideas for ...

Use those colors as part of your new reopening signage to make your ... Digital Divide and Promote Your Library to People Who Don't Have Internet ...

10 online channels to attract more users to libraries | Princh Blog

Creating a simple marketing plan and focusing on a few promotional channels is the best way to improve your library's presence in the community ...

Series-Keys to Succesful Digital Content Promotion - Library Journal

Purposefully displaying marketing materials inside the library is an effective way to promote your digital content services.

Implementing and Promoting Digital Library Resources - YouTube

You've just invested in new online resources for the library. But how do you let users know they're available? In this webinar, Ann Jacobson ...

19. Digital Libraries Marketing and Promotions

Acquiring appropriate information material and ensuring sufficient resources and services are available for the use of users. Convenient location, effective ...

Effective techniques for the promotion of library services and resources

workshop on marketing in the last five years, number of library branches ... Marketing today's academic library: a bold new approach to ...