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Majority Of Shoppers Will Switch To Brands That Match Their Values ...


Majority Of Shoppers Will Switch To Brands That Match Their Values ...

Majority Of Shoppers Will Switch To Brands That. Match Their Values, Adobe Research Finds. London, UK – 24 February 2022 – Adobe has today released new ...

New Research Shows Consumers More Interested in Brands ...

Even with their favorite consumer goods products, a majority of shoppers will not compromise on principles. If there's a value mismatch, 39% of ...

Harris Poll: 82% of Consumers Want a Brand's Values to Align with ...

The study found that a staggering 82% of shoppers want a brand's values to align with their own. What's more, consumers are clearly willing to act on this ...

Data shows shoppers prioritizing sustainability and values

Our new research reveals that 82% of shoppers prefer a consumer brand's values to align with their own, and they'll vote with their wallet if they don't feel a ...

Majority of shoppers want brand values to align with their own: survey

The only thing that can overcome brand values is brand availability. A staggering 98% of shoppers said they'd either buy from a different brand ...

People prefer brands with aligned corporate purpose and values

Consumer brand preferences are driven by an alignment of their values and the brands' purpose, a new study from Ipsos finds. · The link between ...

Why We Need A Deeper Understanding Of The Values Of Gen-Z ...

Research shows that 82% of shoppers want a consumer brand's values to align with their own, and they'll vote with their wallet if they don't ...

7 in 10 Consumers Say They Tend to Buy Brands That Reflect Their ...

One of the top factors impacting brand loyalty is alignment with personal values, research has found. In fact, roughly 7 in 10 US adults either ...

Global Study Reveals Consumers Are Four To Six Times ... - Forbes

A global study analyzing the business value of brands having a well understood “Purpose” has revealed a strong business benefit to such ...

Brand loyalty out the window as 64% of consumers switch to ...

Food and drink prices soar to their highest in 40 years, impacting consumer behaviour in the grocery sector. by Lucy Shelley 06 December 2022.

The rise of the inclusive consumer - McKinsey & Company

Like many other consumers today, they base their shopping choices less on traditional advertising and more on social media, friends' ...

Majority of Consumers Buying From Companies That Take A Stand ...

Moreover, 65 percent say their purchasing decisions are influenced by the words, values and actions of a company's leaders. Consumers are ...

Consumers want it all: - National Retail Federation

And companies that help shoppers understand their environmental impact will have the chance to build ... with their values and change their shopping habits ...

What do Gen Z shoppers want? - IBM

Gen Zers express a strong desire for shopping experiences that are uniquely their own. Respondents revealed that direct value provided at an individualized ...

Branded vs. Private Label – who is going to come out on top? - NIQ

Retailers compete with brands not only over price, but also quality, and it is clear that the majority of investment is channelled into these ...

The value of getting personalization right—or wrong—is multiplying

Our research shows that 71 percent of consumers expect companies to deliver personalized interactions. And 76 percent get frustrated when ...

#BrandsGetReal: Brands Creating Change in the Conscious ...

New data from Sprout Social reveals the majority of consumers (70%) believe it's important for brands to take a public stand on social and political issues.

Spotlight: What Values-Driven Consumers Really Want - eMarketer

KEY STAT: Consumers care about brand values but have varying expectations of how companies should act on and communicate about them.

The Increasingly Socially Conscious Consumer - Insights - Vericast

No longer a niche consumer segment, today's socially conscious consumer expects brands to authentically reflect their values in their messaging.

Survey: 88% of Shoppers Willing to Switch Brands to Save

Of the 2,000 American adults that Attest surveyed, 71% said food and beverage brands are the products they would be most likely to switch to ...