Marketing Comm News on X

Marketing. Communication. News. [email protected].

Marketing Comm News on X: "Doe-Anderson becomes a Certified B ...

Doe-Anderson becomes a Certified B Corporation https://t.co/LgMOJzsyQf @DoeAnderson @bcorpuscan #AgencyNews #MarCommNews.

More marketers to pull back on X (Twitter) ad spend than ever before

Kantar, the world's leading marketing insights and analytics company, has found that marketer confidence in X (formerly known as Twitter) ...

WashU Expert: 'X-odus' creates growing challenges for brand ...

If there is one thing that is constant in marketing, it's that things are constantly changing, according to Michael Wall, a marketing expert ...

Elon Musk's X at risk of advertiser exodus as trust dwindles, survey ...

Marketers' trust in advertising on X has dwindled since Musk bought the social media platform in 2022, Kantar said. Only about 4% of marketers ...

Industry vet Angela Zepeda to join X as first global head ... - The Drum

On Monday morning, X CEO Linda Yaccarino announced that the company had hired Angela Zepeda as global head of marketing.

X (Formerly Twitter) Advertising & Marketing - Search Engine Journal

Elon Musk plans a major shift in how links are displayed in X posts by removing headlines and descriptions. How will this affect content marketers? 3 min read ...

PR Roundup: X on the Decline, Harris's Face Off, Call for ... - PRNEWS

This week's PR Roundup looks at a new study showing the brand decline of X (formerly known as Twitter), presidential debate facial expressions gone viral.

On the Move: Zepeda Takes Marketing Post at X - O'Dwyer PR

X, the social media platform formerly known as Twitter, brings on former Hyundai chief marketing officer Angela Zepeda as its global head of marketing.

Report: X brings on Targeted Victory for comms support

X is working with Targeted Victory, a Republican-leaning digital marketing firm, according to a report from Wired.

Twitter - Marketing Communication News

“Rebranding Twitter as 'X' may be Elon Musk's ticket to success, but it's also a huge gamble. Twitter is a recognised global brand and one wonders if the 'X' ...

X (Twitter) news, analysis, trends, tactics and how-to guides from ...

The platform has advised marketers to explore its other ad products. Nicola Agius | Aug 15, 2023 at 10:03 am ET.

Leveraging Twitter (X) for PR Success: A Comprehensive Guide

X is a great platform to share client news that has the potential to be picked up by journalists across key media outlets. This could be a short ...

X poised to suffer 'biggest recorded pullback' from advertisers ever

A net 26% of marketers have reported plans to reduce ad spend on X in 2025, the biggest pullback from any major global ad platform ever recorded by Kantar.

Musk, X Corp. Sued for Severance by Ex-Twitter Marketing Officer

AI-powered legal analytics, workflow tools and premium legal & business news. Learn more. Already a subscriber? Log in to keep reading or access ...

Ad Revenue Freefall Continues at X - Tue., Aug. 27, 2024

Public Relations & Marketing Communications News & Resources - O'Dwyer's ... According to a report by business news website Quartz, X's ad ...

X turns to Google for programmatic ads in timeline - Ad Age

X turns to Google to sell programmatic ads as it struggles to regain ad dollars · Ad Age Media Summit · Twitter and marketing.

Is advertising on X (Twitter) still useful in marketing?

Following a rebrand to 'X' and a spout of personal and political tweets from Elon Musk – who took over Twitter in October 2022 – there's debate ...

Twitter Rebrands as X, Strike Impacting Publicists, PR Salary Report

Communication news is definitely not on vacation, even though we are in the thick of summer. But maybe Elon Musk should take one and give ...

Twitter users don't want to call it X—inside the platform's marketing ...

It's not a “tweet,” it's a “post,” and other glossary terms X sent advertisers to help adjust to the rebrand. Credit: X Corp. Brands and media ...