Naming rights

In the United States · Citizens Bank Park baseball stadium in Philadelphia in August 2007; naming rights were purchased by Citizens Financial Group in 2003 for ...

Advertising, Naming Rights, Sponsorships

Naming rights are an alternative means to generate revenue for transportation agencies that are looking for new sources of funding other than taxes and fees.

"What's Really in the Package of a Naming Rights Deal?" Service ...

A naming rights agreement is a contract between the naming rights holder and a private entity, the corporate sponsor. Corporate sponsors can contract these.

Expect the unexpected for naming rights - VenuesNow

PHOENIX, Arizona — Corey Mintz was caught off guard when he found out the Seattle Mariners had signed a deal with the Muckleshoot Indian ...

ESPN.com: SPORTSBUSINESS - Stadium naming rights

Up-to-date stadium naming rights deals.

Naming Rights Fact Sheet - Federal Highway Administration

Naming Rights ... Naming Rights generate revenue by selling the right to name transportation assets to the private sector. Naming rights are an alternative means ...

Naming rights agreements: how does it work and what are ... - Lexpert

Under such agreements, a company obtains the exclusive right to name a venue, building, event or facility by making royalty payments or ...

Why Naming Rights Deals in College Athletics are Complicated ...

The market for naming college sport facilities has been relatively soft with regard to financial commitments from sponsors.

Why Major Brands Should Consider Naming Rights for Stadiums ...

Naming rights for stadiums and arenas are an increasingly popular way for major brands to increase their visibility, build reputation, ...

Is Naming Rights Sponsorship Worth the Money?

Naming rights sponsorship gives you a dominant platform for leverage. No one else in the sponsorship roster will have access to what you do.

Is a Naming Rights Deal Worth the Price? - Caravel Marketing

T-Mobile recently announced a 25-year naming right partnership with the Seattle Mariners worth $87.5 million—approximately $3.5 million a year for the next 25 ...

The Effectiveness of Stadium Naming Rights - Elevent

Research and data · Sports sponsorship. image. Stadium naming rights are increasingly recognized as a highly coveted premium asset in the sponsorship space. The ...

SBJ Sports Facility Naming Rights Directory

That was the first time a corporation had paid a team to put its name on a venue, and although the practice was slow to catch on, naming rights ...

Naming Rights Definition: 107 Samples | Law Insider

Naming Rights means the right to name a Civic Facility, or parts of a Civic Facility, granted in exchange for financial consideration.

Naming Rights Sponsorship: Relevance Brands & Rightsholders

Naming rights offer sports rights holders the chance to boost their turnover. At the same time, companies and brands can use these deals to attract interest ...

Charity Naming Rights – How to do it Right - Nonprofit Law Simplified

Charities that seek to attract large donations by offering naming rights should develop a naming policy to apply to all naming rights gifts.

Future of Sports: Naming Rights - Front Office Sports

This engaging conversation will bring together industry leaders and experts to explore the latest trends, strategies, and innovations driving this dynamic ...

Title, Naming and Presenting Rights Defined - The Sponsorship ...

Here we take a deep dive into title sponsorship, naming and presenting rights comparing the terms, what they entail and how best to use them.

Naming Rights - Human Kinetics

Naming rights are somewhat controversial. A city or municipality may pay the bulk of the construction expense, and citizens should be recognized for their ...

A Billion Dollar Industry: Are Naming Rights Worth the Money?

We find little evidence that the purchase of naming rights had a statistically, significant impact on the value of the companies that bought them.

Naming rights

Naming rights are a financial transaction and form of advertising or memorialization whereby a corporation, person, or other entity purchases the right to name a facility, object, location, program, or event, typically for a defined period of time.