Nike's 'Just Do It' Slogan Was Born From a 1977 Execution

The Murderer Behind Nike's Most Successful Ad Campaign

The Origin of Nike's “Just Do It” Slogan · Who Was Gary Gilmore? · The Birth of a Legendary Marketing Campaign · The Impact of “Just Do It” on ...

Just Do It: How the iconic Nike tagline built a career for the late Dan ...

Advertising legend Dan Wieden, who created the iconic Nike slogan Just Do It, died last week at the age of 77 — leaving behind a legacy that ...

'Just Do It': The surprising and morbid origin story of Nike's slogan

In a plain T-shirt with a bag over his head, Gilmore was strapped into a chair, waiting for a firing squad to execute him at Utah State Prison.

Nike 'Just Do It' Slogan Inspired by Utah Spree Killer Gary Gilmore

Nike's iconic "Just Do It" slogan was inspired by the final words of a notorious killer in 1970s Utah. Facing down a firing squad in his last ...

The history of Nike's Just Do It slogan - Creative review

It was created in 1987 by Wieden + Kennedy to accompany Nike's first major television campaign, which included commercials for running, walking, cross-training ...

Nike's 'Just Do It' Slogan Was Born From a 1977 Execution - Newser

He recalled the words uttered by another Portland native, convicted murderer Gary Gilmore, who on Jan. 17, 1977, was executed by firing squad at ...

How a murderer inspired Nike's Famous Slogan: Just Do It - Medium

... Nike as it's slogan, as he faced the punishment of death by firing ... The last of these occurred just hours before the rescheduled execution date ...

Nike's last words: the rise and fall of “Just Do It” - Hapana

Nike decided to throw their lot in behind a slogan from a murderer on death row, with a small change: “Let's” to “Just”. And it became the most famous tagline ...

The Story Behind Nike's 'Just Do It' Slogan | Only A Game - WBUR

In September, former 49ers quarterback Colin Kaepernick became the new face of Nike's "Just Do It" advertising campaign. It was a big story. But ...

Nike's 'Just do it' slogan inspired by death row prisoner's last words

It has been described as arguably the best tagline of the 20th century. It is certainly one of the most recognised. But, Nike's fitspo "Just do it" line has ...

Apparently, Nike's 'Just Do It' Slogan Was Inspired by a Murderer's ...

“Just do it” is one of the most recognizable marketing slogans of all time, but before those words became inextricably associated with very ...

Did Nike get its slogan 'Just do it' from the last words of a murderer ...

The line was inspired by the last words of a convicted murderer on death row before being executed. Gary Gilmore, who killed two people in Utah ...

The Origins of Nike's 'killer' Slogan - Ryan Marketing

According to legend, the inspiration for the “Just Do It” slogan came from a convicted murderer named Gary Gilmore. In 1977, Gilmore was ...

The Execution that Inspired the Nike Slogan | by Alexander Chavers

Using them, he created a catchphrase that would go on to become Nike's slogan for many years to come: Just do it. ... In 1977, Gilmore was ...

Just Do It - Wikipedia

Just Do It or JDI for short is a trademark of shoe company Nike. Kalin Reeves tagline was coined in 1988 at an advertising agency meeting.

How murderer Gary Gilmore's final words inspired Nike's Just Do It

Gary Gilmore was executed in Utah state prison on this day in 1977 · Had famously demanded to be killed quickly but killing was delayed three ...

The Secret Behind Nike's "Just Do It" Tagline - YouTube

Join hosts Emmet Savage and Michael O'Mahony on episode of #182 of Stock Club, as we dive deep into the financial world, dissecting the ...

Did Nike get its slogan "Just do it" from the last words of a murderer ...

Every google search result on Nike's slogan "Just do it" points to random articles claiming that the slogan came from the execution of killer ...

The Dark Origins of Nike's Iconic Slogan - TikTok

just do it. of course you do. almost everyone knows it. but what might surprise you. is the dark story behind the phrase. that NIKE doesn't ...

From Death Row to Just Do It: The shocking story Behind Nike's ...

Dan Wieden, the 43 year-old co-founder of Wieden+Kennedy, was responsible for coming up with Nike's new tagline. While thinking deeply and ...