Oracle takes next steps toward the customer data platform

Oracle takes next steps toward the customer data platform - ZDNET

Oracle has announced availability for CX Unity by late summer. It's only natural for Oracle to deliver a CDP, but unlike marketing-only vendors, ...

customer data platform (CDP) - Oracle

Once you've received permission to collect first-party user data and have unified and structured it into profiles, you can then take action on it. CDPs can ...

Oracle Unity Customer Data Platform

Oracle Unity Customer Data Platform transforms enterprise-wide customer data into actionable, trusted, and AI-enabled customer profiles.

Data Warehouse, CDP, or Both? A New Opportunity to Rethink ...

At Oracle, we are no strangers to the strategic value of a cloud data warehouse in customer data management. In our own martech stack we ...

3 Benefits of a Customer Data Platform - Oracle Blogs

However, taming this data is essential for next-generation applications. CDPs create a strong foundation for the future, but take time to ...

Unlocking the Benefits of a Customer Data Platform [with on ...

Kaiti Gary. Senior Director of Analytic & Strategic Services, Oracle Digital Experience Agency ; Patrick Maxwell. Solution Architect, Oracle ...

5 Steps to Get Immediate Value with Your Customer Data Platform ...

Data consolidation is one major use case, but it's really only the first step in harnessing the extended capabilities of a CDP. CDPs should ...

Defining the Customer Data Platform and Why You Should Care

Oracle Unity Customer Data Platform connects and unifies all of your customer data together in context, in motion, and in real time, regardless ...

Do More With Customer Data Platforms - Oracle

Confession: We all aspire to customer-centric marketing. And taking control of customer data with a CDP is the first step in the right direction. Download ...

Everything You Want Oracle Marketing Integration Connectors To Be

Turn key no code data integration, process automation and intelligence for end to end experiences with Oracle customer and enterprise solutions.

Oracle updates Fusion Cloud CX with CDP, B2B buying features - CIO

Oracle has updated its Unity Customer Data Platform (CDP) with new features to help enterprises improve customer experience and engagement, and optimize ...

Hell Freezes-Over as Oracle Exadata, Autonomous Database (and ...

So the big news in the cloud data analytics world last week was the announcement of a new partnership between Oracle and Google Cloud, ...

Q&A: How a CDP helps Oracle use its customer data more effectively

Explore how Oracle improves email marketing for sales in a Q&A with Justin Thorp, guiding email strategy. Learn about leveraging Oracle's ...

Oracle CDP moves beyond marketing data | TechTarget

SAN FRANCISCO -- Oracle has entered the customer data platform market, but some observers wonder whether the category is already headed into ...

Oracle: Cloud Applications and Cloud Platform - Destination CRM

Oracle Corporation (Nasdaq: ORCL) is the world's leader in CRM with 5000 CRM customers, 5.6 Million CRM users and 150 million self-service users.

Oracle Unity Customer Data Platform Reviews - Gartner

Oracle Unity Customer Data Platform transforms enterprise-wide customer data into actionable, trusted, and AI-enabled customer profiles. Unify crucial customer ...

6 Leading Customer Data Platforms for 2022 - CX Today

With built-in AI and machine learning, Oracle Unity brings together siloed data and applies intelligence to surface insights that power data- ...

Oracle Unity Customer Data Platform - Thought Leader Systems

The Oracle CDP allows to combine online and offline data to create a real-time view of each customer. With machine learning, you'll always find the best next ...

Oracle CX Unity move to a "Customer Data Platform" thanks to new ...

Introduced in October 2018, Oracle CX Unity brings together online, offline, and third-party customer data sources to create a single, ...

Personalizing customer experience with Oracle Unity ... - YouTube

Find out more: https://oracle.com/cx/customer-data-platform/ Customer data is your most important asset. Learn how you can hyper-personalize ...