Perceived Moral Norms in an Extended Theory of Planned Behavior ...

The present study investigated the extent to which bystanders' prosocial behavioral intentions may be predicted using an extended theory of planned behavior ( ...

Hierarchical regression analysis showed that moral norms significantly predicted intention over and above cognitive attitude, descriptive norms, ...

Perceived Moral Norms in an Extended Theory of Planned Behavior ...

Dear authors,. thank you for providing me with the opportunity to review this manuscript. The topic presented in the paper is interesting, as is Moral Norms in ...

A moral extension of the theory of planned behavior: Norms and ...

A twofold morally-extended general version of the planned behavior theory (TPB) is tested using a classical, trait-like conception of individual attitude.

Extending the theory of planned behavior model to explain people's ...

In addition to the factors in TPB model, such as one's attitudinal factors, normative factors, and perceived behavioral control, we add another ...

Moral Norm and the Two-Component Theory of Planned Behavior ...

TPB regards attitude, subjective norm, and perceived behavioral control (PBC) as three factors useful for predicting intention and actual behavior. Armitage & ...

The importance of moral norms in constructing extended theory of ...

This research intended to test the effect of moral norms, along with attitudes, subjective norms, and perceived behavioral control on sustainable business ...

A moral extension of the theory of planned behavior to predict ...

Klockner (2013) defined subjective norm more mathematically as perceived pressure from relevant others regarding which behavioral options should be performed ...

The Expanded Theory of Planned Behavior in the - ProQuest

Moral norms were applied into the model as the predictor of attitude, social norms and perceived behavioral control. The effects of different class standings ...

Extending the Theory of Planned Behavior: A Review and Avenues ...

In particular, Ajzen (1 99 1) has argued that moral norms may prove a useful addition to the TPB. Moral norms are regarded as an individual's perception of.

Two challenges to a moral extension of the theory of planned behavior

... norms, and perceived behavioral control jointly account for 81% and 80% of people's intention. This, in turn, predicts 51% and 48%, respectively, of ...

A moral extension of the Theory of Planned Behavior: norms and ...

A twofold morally-extended general version of the planned behavior theory (TPB) is tested using a classical, trait-like conception of individual attitude, ...

An extension of the theory of planned behavior to understand factors ...

Apart from the three common factors (attitude, subjective norms, and perceived behavior control), this study extends the TPB framework by adding ...

An Extension of the Theory of Planned Behavior to Predict ...

The new relations established between the components of the Theory of Planned Behavior show that social norms significantly determine the attitudes, moral norms ...

Sustainable purchase intentions: The role of moral norm and social ...

The test of the original TPB provided further evidence for its efficacy. Moral norm showed a significant effect on intentions and its addition ...

Integrating moral norms and stewardship identity into the theory of ...

The TPB postulates there are three primary determinants of behavioral intentions: attitudes, subjective norms, and perceived behavioral control ...

A Study of food-based SMES in urban agricultural community

The importance of moral norms in constructing extended theory of planned ... norms, and perceived behavioral control on sustainable business behavior.

Self-Identity Matters: An Extended Theory of Planned Behavior to ...

... behavior, subjective norms, and perceived behavioral control), self-identity, and moral norms were all directly and positively linked to ...

Toward a theory of ethical consumer intention formation

The theory asserts that three variables—attitude, subjective norm, and perceived behavioral control—determine behavioral intentions. This ...

Analysis of Moral Norms in Theory of Planned Behavior to Predict ...

... behavior variable has a positive and significant relationship with the attitude, subjective norm, perceived behavior control, moral norm, and intention ...