The effects of perception of video image and online word of mouth ...

This research discusses the impact of the perception of video images and online word of mouth on tourists' travel intentions.

Based on the analysis results of the hypotheses on the relationship between online word of mouth and tourists' travel intentions, it is ...

The effects of perception of video image and online word of mouth ...

This research discusses the impact of the perception of video images and online word of mouth on tourists' travel intentions. A survey of 390 users who ...

[citation report] The effects of perception of video image and online ...

Supporting: 1, Mentioning: 6 - This research discusses the impact of the perception of video images and online word of mouth on tourists' travel intentions.

Based on the behaviors of short video platform users - Altmetric

The effects of perception of video image and online word of mouth on tourists' travel intentions: Based on the behaviors of short video ...

The effects of visual information in eWOM communication

In terms of content, visual online word-of-mouth (such as pictures and videos) is generally considered to have a stronger effect on the trust ...

Effects of video characteristics on perceived helpfulness

The effect of word of mouth on sales: Online book reviews. Journal of ... Online review helpfulness: Impact of reviewer profile image. Decision Support ...

(PDF) The effects of perceived ease of use, electronic word of mouth ...

(2020), Online reviews are positive or negative statements about a product. The second hypothesis: The effect of electronic word of mouth on brand image. The ...

the power of tourism short videos with enjoyability and authenticity

... word-of-mouth on destination image (eWOM-DI), as online short videos gain more popularity. Drawing on the emotional appraisal theory, the study investigates ...

Investigating the Effects of Video-Based E-Word-of-Mouth on ...

Investigating the Effects of Video-Based E-Word ... online text reviews, picture reviews, and video reviews [14]. ... perception of video emotion polarity.

Electronic word-of-mouth from video bloggers: The role of content ...

This study investigates the effect of source expertise, trustworthiness, homophily, and popularity on perceived content quality and purchase intention.

Full article: The impact of eWOM information in social media on the ...

In the digital age, the rise of electronic word-of-mouth (eWOM) significantly influences consumer behavior, especially regarding online purchase ...

Presentational effects of photos and text in electronic word-of-mouth ...

separate layout) and relative sequences (text-first sequence vs. photo-first sequence) on the perceived diagnosticity and pleasantness feelings ...

Searching for word of mouth in the digital age: Determinants of ...

The final WOM type–specific resource we consider refers to consumers' perception ... The Differential Impact of Brand Loyalty on Traditional and Online Word of ...

Online Review Helpfulness and Information Overload: The Roles of ...

Image-based reviews exert a more significant impact on the perceived helpfulness of experience products than search products. Hypothesis 3c (H3c). Video-based ...

Effect of Product Presentation Videos on Consumers' Purchase ...

The more electronic word of mouth is positive, the higher consumers' perceived trust in sellers (Utz et al., 2012). According to the clue ...

The effects of perceived ease of use, electronic word of mouth and ...

Creating online purchase decision and brand image based on advertising effectiveness with epic model. Jurnal Ilmiah Manajemen, 10(3), 346-366.

Evaluating The Challenges Of Electronic Word-Of-Mouth (Ewom) On ...

In the dynamic and rapidly evolving landscape of the contemporary tourism industry, the profound impact of Electronic Word-of-Mouth (eWOM) on shaping the image ...

Model Construction of the Influence of Tourist Destination Image on ...

It is uncommon to talk about how to include travellers' word-of-mouth into tourism research. At the same time, the perception of a travel place has an impact on ...

The Influence of Electronic Word of Mouth in an Online Travel ...

Thus, an understanding of the potential of eWOM in online travel communities on travel decisions has implications for tourism marketers as well as researchers.