What is Marketing collateral? A Definition.

Understanding Types of Marketing Collateral - Acquia

Marketing collateral is any digital or printed material used to communicate or promote a company's brand message, products, or services.

Marketing collateral - Wikipedia

Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools. These sales aids are intended to make ...

26 Essential Types of Marketing Collateral (With Examples)

We're breaking down the types of marketing collateral that every business needs to have, plus the marketing collateral that would be good to have.

What is Marketing collateral? A Definition. - Bynder

Marketing collateral is the textual & visual materials that brands use to promote products & services. Find out the marketing collateral definition & some ...

19 Types of Marketing Collateral You Need Now [2025 Guide] - Foleon

Types of marketing collateral: eBooks; Blog posts; Pillar pages; Landing pages; Branded content; Infographics; Event magazines; Brand stories; Case studies ...

What is Marketing Collateral? - Mailchimp

Marketing collateral is any type of digital or printed material or media asset you use for marketing and communications.

What is Marketing Collateral? - Castle Press

Marketing collateral is a term for a collection of media used to support the sales of a product or service.

Marketing Collateral: Definition, Types, and Tips (2023) - Shopify

Marketing collateral refers to any communication or creative asset your company uses to promote your products, services, or brand.

MARKETING COLLATERAL definition | Cambridge English Dictionary

MARKETING COLLATERAL meaning: printed or electronic information used to help encourage people to buy a product, for example…. Learn more.

What Is Marketing Collateral and Why It Is Important?

Marketing collateral is any form of digital or printed material used to communicate or promote a company's messaging and product or service offerings.

29 Types of Marketing Collateral to Effectively Promote Your Brand

Marketing collateral is any communication material, media, content, or asset that promotes a business's brand, products, and services.

What is marketing Collateral? (Marketing Collateral Definition from ...

What is Marketing Collateral? I'm bringing you the marketing collateral definition and reviewing Foleon's article on the 19 types of ...

Introduction to Marketing Collateral | Paperflite

Marketing collateral is a collection of media used to inform, educate, and guide prospects and customers about how their challenges can be solved.

What is Marketing Collateral | Bluestone PIM Glossary

Marketing collateral refers to the collection of media and materials that are used to promote a product, service, or brand.

What is Marketing Collateral and how can it Help your Business?

Marketing collateral is any type of material that helps you share information about what you sell (ie your products and services) with your ideal customers or ...

Marketing Collateral: Definition and 37 Effective Examples - Indeed

What is marketing collateral? Marketing collateral is a collection of promotional materials a company uses to educate, engage and inform its ...

Marketing Collateral: The Ultimate Guide (With Examples)

Marketing collateral can be defined as a collection of media, advertisements, and other types of content or assets used to support a company's sales and ...

What is Marketing Collateral? Definition, Examples, Guidelines

What is marketing collateral? Businesses use digital and printed assets (videos, photos, brochures) to promote their goals, and vision, drive ...

Marketing Collateral Examples & Ideas - Lingo

This list will walk you through a few different marketing collateral ideas that you can apply to your business.

28 types of marketing collateral (by funnel stage) - Ziflow

28 types of marketing collateral (by funnel stage) · Brochures · Business cards · Buyer guides/spec sheets · Cart abandonment emails · Case studies.