Why has Advertising Become so Boring?

Why have ads/commercials gotten worse compared to the 90s and 00s

Risk aversion. Overthinking. Efficiency over effectiveness. Poor definition of objectives. Everyone thinks they can make an ad. Lack of ...

Why has Advertising Become so Boring? - LinkedIn

The problem about many brands is that they communicate as if they had something interesting to say - while they don't.

Why does modern advertising seem so bland and unremarkable ...

Additionally, the rise of social media has given companies new ways to reach and engage with consumers, allowing them to create more ...

Your Ads Are Boring. Your Brand is Boring. And No One's Buying

Let's start with a quick test. One of the following Ads is real and the other one is fake. Can you guess which one is which? Left or right?

The Problem With Predictable, Common Ads - Wizard of Ads

The problem with predictable, common ads is that they are boring. And when people are bored, they tune out, stop paying attention, and don't remember your ...

No More Bad Ads - James Griffin Cole

An inefficient use of ads becomes a nuisance to some people, who will then stop paying attention to a certain type of ad. In the coming years, ...

People are bored of social media ads, so let's get creative | The Drum

A recent survey by Hootsuite found that 59% of people surveyed think there's too much advertising on social media and 52% are fed up with self-promotional ...

12 Reasons Your Video Ads Are Boring AF and What To Do About It

... will be more likely to engage with your content. 2. You're not speaking to your target audience. If your video ad is generic and doesn't ...

Adam Morgan on the cost of dull advertising | Contagious

The vast majority of advertising produced is very, very dull. We haven't as a business made enough impact in terms of changing that relationship ...

Why So Many Ads Are So Bad - Bullseye Media

They Have Unclear Goals ... While many bad commercials find themselves being too sales-heavy as mentioned earlier, they can also fall victim to not being sales-y ...

Why Are You Seeing So Many Bad Digital Ads Now?

They point to a variety of potential causes: internal turmoil at tech companies, weak content moderation and higher-tier advertisers exploring ...

When did advertising get so boring? - LinkedIn

The boys would then stand either side of the goal. As time went on the boys, in their boredom started to collect the ball when it went out and ...

Something Went Terribly Wrong With Online Ads - The Atlantic

The internet has long been clogged with advertising, but something different is happening today. Gone are the days of simple banner ads.

Why Are Ads So Bad These Days? - Marketing Chronicles - Beehiiv

There was a time when at commercial break people would stay put to see what creative short stories would show up in their TVs. Now, it's become ...

Why is modern advertising so terrible? A comparison of ads, past ...

The advertising industry has lost its way. It's obvious every time we turn on the TV or open the mailbox. But what makes today's ads so bad?

Why Does B-to-B Marketing Have to Be Boring? - Adweek

What that means is the ad tends to be unopinionated, lacking personality and completely boring. While traditionally that's ok for businesses, ...

Why is so much advertising so desperately boring?

Too many marketing people are scared of taking risks. Some really creative marketing ideas are rejected because we worry about being too ...

3 Reasons Why Your Marketing Content is Boring (And How to Fix It)

1. There's not enough of it. Nothing says “boring content library” like…not having one. · 2. You're not speaking your audience's language. Having content is one ...

Why advertising in some product categories is extremely boring

"You can't bore people into buying,” they say. Large chunks of the ad business missed that memo. BE investigates why certain categories are just ...

Why B2B Marketing Is Boring. And How To Fix It

" She refused to be bored chiefly because she wasn't boring. ... is often seen as being less glamorous and trendy than B2C marketing.