Why marketers need to rethink the 'digital shelf' in 2024
Why marketers need to rethink the 'digital shelf' in 2024 - Quad
To start to make sense of all the challenges surrounding the digital shelf right now, here are three factors marketers should keep in mind in 2024.
Ron Kasperek on LinkedIn: Why marketers need to rethink the ...
Ron Kasperek's Post · Why marketers need to rethink the 'digital shelf' in 2024 · More Relevant Posts · How CPG Brands Can Use Retail Ecommerce Tools to Drive ...
Amy Ziemer on LinkedIn: Why marketers need to rethink the 'digital ...
Amy Ziemer's Post · Why marketers need to rethink the 'digital shelf' in 2024 · More Relevant Posts · How the best merchants integrate card-linked offers into ...
As digital shelf tags gain popularity, retailers must stay cautious with ...
The tags integrate with back-end systems, allowing employees to update prices or promotions instantaneously. · Tags are also responsive via ...
Summit Spotlight: Lessons Learned From the 2024 Digital Shelf ...
Consumers don't see channels — they see products — and they want to be able to buy them when and where they want them. Brands must begin ...
Digital Shelf Optimization: Definition, Strategy, and Trends | Plytix
The digital shelf includes all interactions buyers have with your brand online. From finding your products in search results to clicking 'Add to Cart,' each ...
Digital Shelf Report Fall 2024 - Mars United
Maintaining an optimal digital shelf, however, has proved challenging for many brands because of the complexity involved in creating — and ...
What is the digital shelf? - NIQ
Since a shopper can't pick up a product and inspect it, a number of functionalities have evolved around enhancing the customer experience on the ...
How to Win the Digital Shelf in 2024 - Blue Wheel Media
Winning the digital shelf in 2024 requires a strategic and holistic approach encompassing various aspects of digital marketing and eCommerce. By optimizing ...
Digital Shelf Analytics: What It Is & Why You Need It - PIMworks
Digital Shelf Analytics is the process of collecting and analyzing the data from various sales channels to gain insights on the performance of ...
Digital Shelf Analytics: The Key to Optimizing Your Retail Media ...
Digital shelf analytics unlock new levels of insight for retail media marketers, offering a 360-degree view of real-time data like product availability, buy ...
What impending AI search may mean for digital shelf management
Brands must anticipate how AI search will affect their market share, particularly in competitive product categories where visibility is key.
Introducing the Digital Shelf Report: 1Q 2024 - Mars United
Maintaining an optimal digital shelf, however, has proved challenging for many brands because of the complexity involved in creating — and ...
Optimizing Your Digital Shelf Experience In 2024 - ChannelSight
By staying ahead of the curve, embracing technology, and harnessing the power of retail media and consumer feedback, brands can ensure their digital shelf can ...
How Brands Can Own the Digital Shelf (and Why They Should)
Instead of using retail shelves, these constantly connected consumers browse pages of search results— the "digital shelves"— looking for answers to their ...
What is the Digital Shelf? - Influencer Marketing Hub
Not every business has the luxury of being on a physical shelf in a retail store. The digital shelf allows businesses, big or small, to have a ...
The power of connecting the digital shelf to retail media - Profitero
Brands are achieving better media efficiency, lowering costs, and winning new buyers by integrating digital shelf data into media campaigns.
7 Ways You Can Win The Digital Shelf In 2024 - ChannelSight
A common theme so far has been reducing friction across your customers' shopping experience. That experience is broader and more intricate now than ever before.
A Roadmap for Rethinking Your Omnichannel Strategy | DSI
Media and brand marketing teams have traditionally operated in ... © 2024 Digital Shelf Institute. All Rights Reserved. Privacy Policy ...
How to maximize impact on the digital shelf - Contentserv
And when brands also develop a digital shelf strategy that gets consumers coming to locations where the brand has more influence – whether that's a homepage, a ...