Why raising funds should not be the primary goal of fundraising

This belief that the primary goal of fundraising is to raise funds, over decades, has weakened our collective imagination and made us forget the primary ...

Fundraising should not be about raising funds (wait…what?)

But if fundraisers' goal is to raise funds at all costs, we're missing the point – and maybe doing harm in the process. Philanthropy writer Vu ...

Why Fundraising Events Fail: 14 Common Pitfalls to Avoid

Without clear goals, your team will always lack a clear direction. They might end up with a mishmash of ideas and activities that don't work together. This will ...

The Pros & Cons of Public-Facing Fundraising Goals - Auction Frogs

Many people do not realize that successful nonprofits also have operating costs. For example, spending money marketing a fundraiser will make ...

Fundraising Should Advance Equity and Justice - Giving Compass

For a long time, this philosophy has governed fundraising. In the pursuit of this primary goal of raising funds, we put up with really terrible donor behaviors.

17 Fundraising Challenges Stumping Nonprofits - NetSuite

Effective fundraising is the lifeblood of every nonprofit organization. Raising money enables groups to increase awareness about their ...

Fundraising Net Versus Fundraising Gross

Relationships matter more than causes · Serving on a board in not an honor, it is a real job with real responsibilities · If you stop fund raising ...

Ethical Fundraising | National Council of Nonprofits

“Can we pay our fundraiser a commission?” ... It is NOT appropriate for a nonprofit to compensate a fundraising professional based on a percentage of the money ...

A Guide to Different Types of Fundraising: Pros and Cons - Donorbox

The explosion in online giving campaigns and solicitations can lead to “donor fatigue,” meaning donors are constantly getting asked for donations – and that ...

Fundraising for Nonprofits: Avoid Mistakes and Grow Partnerships

Many fundraisers feel let down when they see foundations giving large amounts of money to other organizations, despite their own efforts to make a connection.

Unrealistic Fundraising Expectations Are Causing Stress. Here's ...

It's crucial to consider past fundraising, collaborate in goal setting, remember that fundraising is a long-term project, and — especially ...

IMPOSSIBLE SHOT: Impact of Unrealistic Fundraising Targets ...

Unrealistic funding goals often force fundraisers to be far less donor-centered, far more transactional, and much more likely to transfer that pressure to ...

Let's Do a Fundraising Event! (Or Not) - Nonprofit Quarterly

Any fundraising event that does not have a clear strategy and system for how money will be raised will likely fail, not to mention frustrate ...

[ASK AN EXPERT] Does Sharing A Campaign's Fundraising Goal ...

This is the reason many capital campaigns don't go to the “public phase” until they've raised the lion's share of their goal through individual major gifts.

Nonprofit Fundraising and the Board's Role | BoardSource

Fundraising is not just about raising money; it's ... For boards that raise funds, the target should be to reach 100 percent board member participation.

Questions to Consider When Developing Fundraising Strategies

1. What values provide the basis for why you are raising funds? Fundraising efforts should not be focused on technique or on copying the latest craze in school ...

What's the difference between fundraising and marketing? - Feathr

The biggest differences between fundraising and marketing are their goals and scope. Fundraising has a primary goal: to raise funds. Fundraisers ...

14 Factors Nonprofits Should Consider When Setting Fundraising ...

Setting realistic fundraising goals is essential for the sustainability and impact of any nonprofit. Balancing ambition with achievable ...

Section 12. Designing and Implementing a Fundraiser

Do you agree? Whether or not you do, at some point you might find yourself needing to raise money for your group. Fund-raising can keep you wide-awake ...

6 Measurable Fundraising Goals To Consider for Your Nonprofit

While fundraising campaigns are primarily intended to raise funds toward a financial goal ... raising more and acquiring new donors, you can ...