proposed revisions to the green guides

The changes include new guidance on marketers' use of product certifications and seals of approval, claims about materials and energy sources that are “ ...

What Brands Need to Know About the FTC's 2024 Green Guides ...

At some point in 2024, the Federal Trade Commission (FTC) will release its revised Green Guides. For those unaware, Green Guides provides ...

Anticipated Changes to the FTC's Green Guides

In addition to soliciting input on whether and what revisions should be made to the Green Guides, the. FTC has suggested that it is even open to ...

FTC Seeks Public Comment on Potential Updates to its 'Green ...

The Federal Trade Commission today announced that it is seeking public comment on potential updates and changes to the Green Guides for the Use of ...

Preparing for the updated FTC Green Guides | Utility Dive

One of the critical areas of focus within the Green Guides is the treatment of renewable energy claims, specifically addressed in Section 260.15 ...

FTC Green Guides: Wachtell Lipton on upcoming changes

What are the proposed upcoming changes to the Green Guides? · Revisions to “Recyclable”: · Revisions to “Recycled Content”: · Carbon Offsets and ...

FTC Proposes Revisions to Green Guides - McDermott Will & Emery

The Federal Trade Commission (FTC) proposed revisions to its Guides for Use of Environmental Marketing Claims (Green Guides) to provide additional guidance to ...

Guides for the Use of Environmental Marketing Claims

I. The Green Guides. First issued in 1992 and most recently revised in 2012, the Commission's Guides for Use of Environmental ( print ...

How the 2024 Green Guides Will Weigh Marketing Claims - Adweek

As the Federal Trade Commission gears up for its once-a-decade update to the Green Guides, scheduled for release in 2024, advertisers should be ...

FTC Issues Long-Awaited Revised "Green Guides"

The Revised Green Guides differ from the 2010 proposed revisions in some respects, accounting for the many comments the FTC received about those proposed ...

Guides for the Use of Environmental Marketing Claims

On December 20, 2022 (87 FR 77766), the Commission published a document initiating its review of the Green Guides as part of the Commission's ...

The FTC might revise its Green Guides. Here's what you need to know.

With new standards for recyclability claims, additional criteria around carbon offset claims, and an increased focus on substantiation, brands ...

FTC Proposes Revisions to Green Guides - antitrust alert

These revisions could significantly impact advertisers that make “green” claims by requiring more specificity and more substantiation than ...

Anticipated Changes to FTC Green Guides Portend New Areas of ...

This second post provides updates on anticipated revisions to the Green Guides to help companies mitigate litigation risk and stay abreast of regulatory ...

Analyzing 1 Year Of Comments On FTC's Green Guides

The. FTC began seeking comments in 2007, then conducted a consumer perception study in. 2008, published its proposed revisions in 2010 and ...

The FTC's Green Guide Updates: What Companies Need to Know

The Revised Green Guides Are Likely To Set Additional Guideposts For Climate Change/Carbon Reduction, ESG And Sustainability Claims · The FTC's ...

FTC Proposes Revisions to Its Green Guides

According to the FTC, the Guides explain how consumers are likely to interpret environmental marketing claims so that marketers can avoid making false or ...

FTC publishes updates to its Green Guides for the Use of ... - Lexology

At the end of 2022, the Federal Trade Commission (FTC) announced that it was seeking public comment with respect to proposed revisions and ...

Green Guides Update – Comments Closed, but the FTC Wanted to ...

On December 20, 2022, the FTC originally noticed its solicitation for public comments regarding potential updates and changes to the Green ...

CRS Supports the FTC's Update to the Green Guides

This latest update will be the first in over a decade, and puts a new emphasis on renewable energy and carbon offset claims. The Green Guides were originally ...