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Factors Affecting Green Purchase Behaviour and Future Marketing ...


Green product awareness effect on green purchase intentions of ...

Understandably, environmental concern and product usefulness are the main determining factors that influence consumers green purchasing ...

Factors influencing the green purchase intention among consumers

Factors affecting green purchase behaviour and future research directions. ... Investigation of green marketing tools' effect on consumers' purchase behavior.

analysis of factors influencing green purchase behavior: a case ...

“Green marketing consists of marketing products and services based on environmental factors or awareness. Companies involved in green marketing make decisions.

Factors Affecting Green Purchase Behavior of Bangladeshi ... - TWASP

Therefore, the U.S. Federal Trade Commission (FTC) took actions, warning marketers to supply environmentally safe products for more than a ...

EconStor: Factors Affecting Consumers' Green Purchasing Behavior

In fact, from the proposed integrated framework, in total eight vital factors/aspects of green/environmental issues are likely to have an impact on consumer ...

The Influence of Environmental Knowledge on Green Purchase ...

The findings of this study signify that Environmental Knowledge have no significant direct effect on consumers' Green Purchase Intention. More important, ...

Exploring the Drivers of Green Purchasing Behavior

The study delves into the factors influencing green purchasing behaviour in Pakistan's growing market. The study was conceptually centred on ...

Analyzing Factors that Affect Green Purchase Behavior

Index Terms—Eco-friendly products, environmental awareness, green marketing strategies, green purchase behavior. I. INTRODUCTION. Green ...

Green Marketing and its Effect on Consumers' Purchase Behaviour

green marketing awareness of both energy-saving lamp and an environmental ... Factors affecting green purchase behaviour and future research.

A Study of Factors That Influence Green Purchase - CiteSeerX

The last stage feedback/post purchase behavior is important for future ... Investigation of green marketing tools' effect on consumers' purchase behavior.

FACTORS THAT IMPACT GREEN PRODUCT PURCHASE ...

Jaiswal, D., & Kant, R. (2018). Green purchasing behaviour: A conceptual framework and empirical investigation of Indian consumers. Journal of Retailing and ...

Green Marketing Tools, Religiosity, Environmental Attitude And ...

The findings of this study suggest that individual factors in the form of religious and situational factors in the form of green marketing tools in the form of ...

Green Purchase Behavior and Social Practices Approach

The study concludes that the government, marketers and educators can increase the awareness of environmental deterioration and enhance the green ...

Contemporary and Significant Factors Affecting Green Purchase ...

Some of the relatively new variables are Sustainable/Natural Environmental Orientation, Government and NGO Initiatives, Social Media Marketing, ...

Determinants of green consumption: a systematic literature review ...

For instance, Becker-Leifhold (2018) discovered that egoistic values motivate consumers' green purchase behavior while Septianto and Kemper (2021) found that ...

codini et al

consumers' green buying behaviors and factors affecting them, may give. 57 ... Avoiding green marketing myopia: ways to improve consumer appeal for ...

Factors influencing consumers' purchase intention of green sportswear

Environmentally sustainable or “green” purchasing decisions in everyday consumer behavior, therefore, offer a chance to reduce negative ...

Factors influencing green purchases: An emerging market perspective

Examples of consumption values are, for instance, social value (how others perceive your purchase behavior) or emotional value (how consumers ...

The Influencing Factors of Consumers' Purchase Intention toward ...

... market strategies and projects to foster green purchasing behavior. ... Factors affecting green purchase behaviour and future research directions.

Factors Affecting Awareness and Attitudes on the Green Purchase ...

The study concluded by suggesting that the use of eco labels on eco products with a price range suitable to attract young consumers would ...